Insomnia Cookies is seeking a Director of Strategic Finance t o be the primary finance partner to our Marketing, Growth, Operations, and Supply Chain leaders, driving the next phase of sustainable, profitable growth across the business. Reporting to the VP of Finance , you'll own revenue and margin analytics, pricing and promo strategy, investment management, and bakery profitability, while leading a high-performing team of two.
SWEET POSITION PERKS :
- 4 Day Work Week (yuppp, we get every Friday off)
- Opportunity to be the architect of Insomnia Cookies' next chapter of growth.
- Competitive compensation package including base, bonus, and equity.
- Comprehensive benefits including health, dental, vision, and 401(k).
- A fun, entrepreneurial, and cookie-filled culture.
- Free cookies, branded swag and so much more!
What You'll Do :
Strategic Business Partnership :
Serve as the lead finance partner to Marketing, Growth, Operations, and Supply Chain-translating strategies into P&L impact and actionable recommendations.Revenue & Margin Management :
Build and maintain a high confidence, cross-functional, and driver-based Revenue planning approachModel contribution margin at product, promo, store, and channel levels; surface actions to expand gross margin and 4-wall EBITDA.Stand up test-and-learn frameworks for campaigns, promos, and new launchesPartner with Operations & Supply Chain to optimize COGS and inventory managementPricing & Promotion :
Own the pricing playbook : elasticity models, competitive benchmarking, and guardrails.Design promo architecture to balance traffic, mix, and marginPublish post-event analyses with clear go / stop / scale guidanceBusiness Development & Investment Cases :
Support business case development and investment prioritization for Real Estate, Digital, and Marketing (e.g., new stores, remodels, assortment innovation, loyalty, data & AI).Create board-ready materials : succinct narratives, sensitivity analyses, and milestone KPIs; track actuals vs. case.Performance Management & Long-Range Planning :
Lead annual plan and LRP for GTM & Operations : market sizing, store growth, channel mix, and productivity trajectories.Drive in-year accountability to planBakery (4-Wall) & Channel ProfitabilityElevate bakery-level reporting, tying 4-wall P&Ls to operational KPI performancePartner with operations leadership to conceptualize and operationalize growth and efficiencies driversDrive field engagement and ownership of controllable P&LsTeam Leadership :
Manage, coach, and develop 2 direct reportsBuild a culture of data-driven decision making and continuous improvementQualifications :
7+ years of relevant experience; MBA preferred, not requiredAdvanced Excel / Sheets modeling; familiarity with experimentation / measurement; experience in consumer, retail, CPG, QSR, or multi-unit businessesStrategic and analytical with a strong consumer & operator mindset-equally comfortable in the model and on the bakery floorOutstanding visual & verbal storytelling; you simplify complexity and influence senior leaders with clarityExecutive presence and cross-functional credibility; a trusted thought-partner to GTM and Ops leadersBackground may include strategic finance / FP&A, strategy, consulting, investment banking, or similar (corporate finance background helpful but not required)About us :
Insomnia Cookies was founded in a college dorm room by then-student, Seth Berkowitz. Fast forward 20 years and so... many....cookies... later, our innovative bakery + delivery concept has become a cult brand known for its rabid following of cookie lovers who crave Insomnia's warm, delicious delivery all day and late into the night. With an expanding footprint of over 300 stores globally, an experiential, "sweet-easy" concept as the brand's flagship in Philadelphia, Pa. (where Insomnia Cookies is headquartered), and a rapidly-growing nationwide shipping and gifting portfolio... Insomnia Cookies is revolutionizing the cookie game by truly " Imagining What's Possible "!
Apply for this job
