Senior Manager, Performance Marketing

Senior Manager of Performance Marketing

Englewood Cliffs, N.J., Samsung Electronics America, Inc. (SEA) is a leader in mobile technologies, consumer electronics, home appliances and enterprise solutions. From our humble beginnings to our position today as a tech leader, our passion for innovation has been the common thread throughout our history. We've grown into one of THE most recognized global brands. We consider ourselves "relentless pioneers" that push boundaries and defy barriers. The company pushes beyond the limits of today's technology to provide groundbreaking connected experiences across its large portfolio of products and services, including mobile devices, home appliances, home entertainment, 5G networks, and digital displays. As EPA's ENERGY STAR Corporate Commitment Partner, SEA is dedicated to making a positive impact on the environment through its eco-conscious products, practices, and operations. People | Excellence | Change | Integrity | Co-prosperity

Role and Responsibilities

SEA's MX Marketing team is seeking a highly analytical T shaped Paid Performance Marketer. Reporting to the Director of Performance Marketing and Measurement, the Senior Manager of Performance Marketing will lead customer acquisition and revenue growth through paid digital channels. This dynamic and data driven marketer will oversee the strategic direction and execution of performance marketing campaigns of our mobile business division.

Strategy & Leadership

• Develop and execute the performance marketing strategy across PLA, PMAX social, programmatic DSP's and affiliate channels.
• Manage a multi-million-dollar budget, ensuring efficient pacing, allocation, and reallocation based on real-time performance.
• Bold leader with strong influencing and communication skills that has managed multiple stakeholders prioritizing projects and initiatives.

Acquisition & Growth

Optimization & Analytics

Cross-Functional Collaboration

Skills and Qualifications