Regional Vice President Sales and Marketing

Location : Charlotte, North Carolina

Job Type : Full-Time

Travel Requirement : Extensive, including overnight stays and extended periods of time

About Avardis and Who We Are :

OUR VISION We strive to be the leading provider of compassionate, comprehensive care that supports the physical, mental, and emotional well-being of patients, while also promoting respect and autonomy. Our goal is to create an environment where patients thrive, not just survive - where every aspect of their well-being is nurtured, from health and safety to social connections and quality of life.

Innovative Solutions for Better Health As part of our commitment to excellence, Avardis leverages the latest in healthcare technology to provide better outcomes for older adults. From telemedicine services and remote health monitoring to advanced diagnostic tools and customized wellness programs, we use innovation to make patient care accessible, efficient, and effective.

We also embrace new treatments, therapies, and approaches that can improve quality of life, whether it's through pain management, physical rehabilitation, or mental health support. By staying at the forefront of healthcare trends and continuously evolving our services, we ensure that patients receive the best possible care.

About the Role :

We are seeking a Regional Vice President of Sales and Marketing to lead business development, increase census, and drive revenue growth across multiple skilled nursing facilities. If you have a proven track record in healthcare sales, leadership, and business development, this is your opportunity to make a lasting impact!

Major Responsibilities :

• Achieve company census and payer mix goals while partnering with the CEO, leadership team, and operations to meet annual budget projections.
• Hire, train, and oversee the sales and marketing team , ensuring strong business development strategies.
• Provide expert training in admissions, hospital relationship management, business development, and customer satisfaction.
• Maintain up-to-date knowledge of Medicare, Medicaid, and Managed Care reimbursement regulations, as well as Medicare Value-Based Purchasing programs like Accountable Care Organizations (ACOs) and Bundled Payments for Care Improvement (BPCI).
• Participate in meetings with ACOs and other value-based purchasing organizations to align company strategies.
• Support efforts to improve key scorecard metrics such as reduced length of stay and avoidable re-admissions.
• Engage with Medical Directors at the facility level to enhance medical support and referrals.
• Monitor and optimize the company's Territory Management System , providing training and implementation support as needed.
• Assist in developing and executing the company's business development plan .
• Prepare and manage annual budgets, analyzing and recommending occupancy targets, rate structures, promotional budgets, and product development initiatives.
• Participate in the company's quality improvement initiatives by tracking and analyzing customer satisfaction data, reporting insights to leadership, and implementing improvement strategies.

Minimum Qualifications :

Minimum eight (8) years of management experience.

Why Join Us?

Join us in creating a future where every patient is empowered to live their best life, with the support and care they deserve.

We're an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, or disability status.

Job Posted by ApplicantPro