Brand Communications Specialist

Who We Are :

Pizza Ranch ®Inc., started as a single location in Hull, Iowa in 1981. Pizza Ranch is in the category of a fast-casual restaurant. Our unique concepts specialize in pizza, chicken, salad and dessert buffet, as well as delivery and take out. Our franchise has grown steadily with over 200 locations in thirteen states. What makes Pizza Ranch® unique is that most stores offer a host of dining options.

We strive to make a positive impact for those that are devoted to family, faith and guests, we call them devoted diners. Our company is fueled by a powerful mission to “Establish Every Pizza Ranch® as a business ministry opportunity where our guests receive a legendary experience through quality food and service; and where we take a positive leadership position in the communities we serve and equip our employees with tools to lead happy and productive lives.”

Pizza Ranch is committed to making a positive impact no matter how big or small so that each person leaves a little better off, because of the genuine care and concern we give to our guests, team members and communities.

If this sounds like an environment where you would like to work, we are always looking for enthusiastic, guest-oriented people who love to be of service to others.

Reports to :

Digital Marketing Manager

Purpose and Objective of Position :

The Brand Communications Specialist develops and executes Pizza Ranch's consumer messaging strategy across all digital platforms including social media, email, mobile app, and website. This role focuses on storytelling and guest engagement across digital platforms while ensuring brand consistency and alignment with marketing objectives.

Key Accountabilities :

40% Social Media

• Lead Pizza Ranch's social presence across Facebook, Instagram, TikTok, Threads and X, with emphasis on Facebook.
• Develop monthly content calendars that align with brand promotions and initiatives.
• Create 3–4 custom content pieces per week, including video shooting and editing, copywriting and artwork coordination.
• Stay current with social media trends, platforms, and features to connect with a varied audience.
• Coordinate image creation and manage paid social budgets, including targeting and optimization. Knowledge of Meta Business Suite preferred.
• Monitor and respond to comments and messages on brand social channels.
• Train restaurant teams on social best practices, page management, and content creation.
• Provide digital agency access for executing paid ad campaigns.

40% Email and App Marketing

20% Pizzaranch.com Website Management

Qualifications, Skills and / or Competencies :

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