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Associate Director, Marketing - Patient
Associate Director, Marketing - PatientBridgeBio • San Francisco, CA, United States
Associate Director, Marketing - Patient

Associate Director, Marketing - Patient

BridgeBio • San Francisco, CA, United States
10 days ago
Job type
  • Full-time
Job description

Associate Director, Marketing – Patient (BridgeBio)

The Associate Director, Marketing – Patient will lead the development and commercialization of key assets for BridgeBio’s pipeline, driving cross‑functional collaboration and tactical alignment to ensure success in the U.S. market. This role is a key member of product teams and works closely with Market Insights, Market Access, Regulatory, Medical Affairs, and other stakeholders to deliver integrated commercial planning and execution.

Base Pay Range : $179,830.00 / yr – $265,430.00 / yr

Responsibilities

  • Serve as a commercial member on Product Teams, embedding market needs into cross‑functional planning.
  • Drive innovative tactics and address untapped opportunities.
  • Lead patient brand planning, messaging, and claims work.
  • Support patient and caregiver engagement for patient ambassador programming.
  • Uncover and address unmet needs through insights to refine launch planning and execution.
  • Lead cross‑functional team to develop / launch patient marketing campaigns that inspire behavioral change and drive brand growth.
  • Develop and track metrics to measure the success of marketing / promotional programs.
  • Coordinate with digital marketing to build an effective customer engagement ecosystem.
  • Partner with Value and Access to develop programming supporting patient access and adherence.
  • Advocate for commercial insights from regional teams and patient advocates.
  • Work cross‑functionally with agency partners, sales, commercial operations, brand analytics, IT, MCM, etc.

Qualifications

  • 5+ years of commercial biotech or pharmaceutical experience, with at least 3 years in Marketing.
  • Successful launch experience in a competitive market is preferred.
  • Rare disease experience preferred.
  • Demonstrated ability to develop and act on insights from complex clinical data and market research.
  • Understanding of drug development process and opportunities for differentiation.
  • Excellent oral, written, and presentation skills.
  • Passionate about serving patients with genetic diseases.
  • Proven self‑starter, able to work independently and as part of a team.
  • Ability to handle full workload across multiple projects.
  • Collaborates seamlessly across functions to align strategy and execution.
  • High level of self‑awareness and commitment to continuous improvement.
  • Entrepreneurial spirit aligned with BridgeBio’s mission.
  • Ability to travel (~20%) is required.
  • Benefits & Compensation

  • Market‑leading compensation and 401(k) with 100% employer match on the first 3% and 50% on the next 2%.
  • Employee stock purchase program and eligible for equity awards.
  • Comprehensive health care with 100% premiums covered for employee and dependents.
  • Mental health support via Spring Health (6 therapy & 6 coaching sessions).
  • Hybrid work model with flexible location options.
  • Unlimited paid time off and paid parental leave.
  • Flex spending accounts and group life & disability coverage.
  • Per‑k benefits such as subsidized lunch and referral bonuses.
  • BridgeBio is an equal opportunity employer committed to fostering a diverse and inclusive workforce. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, gender identity, sexual orientation, protected veteran status, or disability status.

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    Associate Director Marketing • San Francisco, CA, United States

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