Lead Marketing Analyst
VirtualVocationsLowell, Massachusetts, United States30+ days ago
Job type
- Full-time
Job description
A company is looking for a Lead Marketing Business Intelligence Analyst to drive organizational change through data analytics.
Key Responsibilities
Track and guide overall business performance and conduct audits to identify trends and concerns
Provide insights and recommendations through reporting, analysis, experimentation, and modeling
Stay updated with the latest trends in data analytics and ensure reporting is user-friendly and diagnostic
Required Qualifications
Experience in digital marketing and lead generation is required
Strong preference for knowledge in marketing and sales operations
Marketing analytics experience is strongly preferred
Advanced proficiency in SQL and intermediate proficiency in a statistical language (Python preferred) and Tableau
Bachelor's degree in a quantitative field or equivalent experience
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Marketing Analyst • Lowell, Massachusetts, United States
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