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Director, Digital & Marketplace Sales
Director, Digital & Marketplace SalesGenesco • Nashville, TN, United States
Director, Digital & Marketplace Sales

Director, Digital & Marketplace Sales

Genesco • Nashville, TN, United States
30+ days ago
Job type
  • Full-time
Job description

The Ideal Candidate

The Director, Digital & Marketplace Sales will be responsible for driving growth and profitability on Amazon (1p and 3p), a strategic eCommerce channel, and managing performance on Marketplaces (Target, Walmart, eBay) and Wholesale eCommerce (Zappos and dropship partners). This leader will ensure annual sales and profitability goals are met across these key eCommerce channels.

The ideal candidate is a strategic operator with deep knowledge of Amazon and marketplace ecosystems, a track record of delivering revenue and margin growth, and the ability to lead cross-functional teams and external partners to achieve aggressive goals.

How You Will Make an Impact

Driving Amazon (1p & 3p) Growth

  • Develop and execute a comprehensive eCommerce sales strategy that aligns with overall business objectives, emphasizing aggressive growth and market share expansion.
  • Own strategy and execution across Vendor Central, Seller Central, FBA, and authorized resellers to drive revenue and profitability.
  • Analyze market trends and customer insights to identify new opportunities for sales and optimize product offerings on Amazon.
  • Lead cross-functional teams to enhance product visibility, improve customer experience, and drive conversion rates, ensuring alignment with merchandising and marketing efforts.
  • Optimize assortment, pricing, promotions, inventory, logistics, advertising, and content to maximize sales and contribution margin.
  • Lead Amazon Advertising strategy, balancing topline growth with contribution margin.
  • Serve as the primary point of accountability for Amazon sales & profitability and overall channel performance

Marketplace & Wholesale eCommerce Expansion

  • Drive growth and profitability across marketplaces (Target, Walmart, eBay and emerging marketplaces).
  • Partner with Sales, Merchandising, and Marketing to optimize assortment, inventory, promotions, content, and pricing for dropship retailers (e.g., Macy's, Kohl's, JCPenney, DSW).
  • Ensure brand consistency and high-quality presentation across all digital retail partners.

    • Channel Innovation & Social Commerce

  • Evaluate and scale emerging platforms (TikTok Shop, Instagram Checkout, Facebook)
  • Partner with Marketing to develop campaigns that drive conversion across social commerce.
  • Stay ahead of industry trends, piloting new technology and digital opportunities.

    • Analytics, Reporting & Financials

  • Lead analytics and reporting across all Digital channels, providing real-time insights and recommendations to optimize performance and inform strategic decisions.
  • Develop and maintain key KPIs across Amazon, marketplaces, and wholesale eCommerce - and make data driven decisions that are directly tied to driving sales growth, profitability, and channel performance.

    • Experience and Skills You'll Need to Have

  • 10 - 15 yrs proven experience in eCommerce sales, particularly within Amazon and marketplace environments, with a strong track record of driving revenue and margin growth.
  • Bachelor's Degree in Business, Marketing, or related field
  • Deep Expertise in driving Amazon sales (1p & 3p) required.
  • Exceptional leadership skills with the ability to inspire and lead cross-functional teams towards achieving ambitious sales goals.
  • Strong analytical skills, with proficiency in utilizing data to make informed business decisions and drive sales performance.
  • Expertise in Amazon Advertising, retail media networks, and digital marketing.
  • Track record of delivering results in fast-paced, deadline-driven environments.

    • Success in this Role Will Be Measured By

  • Year-over-year growth in Amazon and Marketplaces
  • Ensure profitability and contribution margin by channel.
  • Expansion into new marketplaces and digital commerce platforms.
  • Quality and consistency of brand presentation across channels.
  • Positive team engagement, retention, and development.
  • Strong cross functional collaboration with internal stakeholders and retail partners.

    • Apply

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    Director Digital Sales • Nashville, TN, United States

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