Digital Strategist

Were ready to build our first comprehensive digital and social media strategy but need expert guidance to chart the right course. With a strong foundation in traditional marketing (billboards direct mail radio) and excellent first-party customer data were positioned to expand our digital presencebut we need a strategist to show us how.

What Youll Do

• Audit our current digital presence and analyze the competitive landscape
• Develop a comprehensive digital and social media strategy that accounts for platform advertising restrictions (Meta / Google prohibit promotional fireworks ads)
• Identify optimal channel mix across Instagram TikTok SEO and emerging platforms
• Create a content strategy that drives engagement and store traffic while navigating regulatory constraints
• Build a measurable roadmap with KPIs tied to in-store sales and website engagement
• Recommend staffing and execution requirements for ongoing implementation
• Develop a data-driven business case with ROI projections for private equity stakeholders
• Provide actionable next steps for Q1-Q2 2025 leading into peak season

Qualifications :

What Were Looking For

Nice to Have

Additional Information :

What Success Looks Like

By the end of this engagement youll have delivered a clear actionable digital strategy that :

About Working with Keystone

We Are Rosie is an equal opportunity employer. We do not discriminate on the basis of race color religion age national origin ancestry physical or mental disability medical condition pregnancy genetic information gender sexual orientation gender identity or expression veteran status marital status or any other status protected under federal state or local law.

Remote Work : Yes

Employment Type : Contract

Key Skills

Civil,Bidding,GIS,Capital Market,Cement,Agricultural

Department / Functional Area : Marketing

Experience : years

Vacancy : 1