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Principal Product Designer (Web & UX / UI)

Principal Product Designer (Web & UX / UI)

MediabistroRedwood City, CA, United States
30+ days ago
Job type
  • Full-time
Job description

At Bellota Labs, we are a fast-paced, hypergrowth startup on a mission to revolutionize the online poker experience with ClubWPT Gold-a cutting-edge platform from the World Poker Tour. We're not building another casino app-we're creating a skill-based, strategy-driven ecosystem where players can learn, train, and compete for real prizes.

We are now looking for a

Senior Product Designer (UX / UI)

to help define and deliver the end-to-end design experience-from homepage to player dashboard, onboarding flows, and training tools. This is a high-impact role shaping the product from MVP to full-scale launch, with the potential to influence the visual identity of one of the most ambitious new gaming platforms in the market.

Key Responsibilities :

Design the full web experience : Own the look, feel, and flow of our mobile-first responsive web platform-from landing pages to in-app dashboards and gameplay interfaces.

Craft seamless UX : Design intuitive flows for onboarding, account creation, training modules, vanity stores, and tournament play.

Create high-fidelity UI mockups : Turn concepts into beautiful, developer-ready screens that balance usability and visual appeal.

Collaborate cross-functionally : Work closely with product managers, stakeholders, and developers to turn business goals into elegant design solutions.

Define and uphold our design system : Help establish our visual identity across products-sleek, strategic, and skill-oriented.

Deliver production-ready assets : Ensure design handoffs are clean and ready for rapid development cycles.

Experience :

Bachelor's in Computer Science or equivalent required

Masters in Computer Science or equivalent is preferred

6+ years in UX / UI, web, or product design (with a strong emphasis on responsive web and mobile-first experiences)

A portfolio that showcases clean visual design, complex user flows, and thoughtful UX strategy

Proficiency in

Figma

and familiarity with

Adobe CC

Strong UX instincts and a refined aesthetic that appeals to a skill-based gaming audience

Experience designing for platforms in

gaming, training, or education

is a strong plus

Bonus : You know poker-or are excited to learn

What Success Looks Like :

A live MVP platform that's sleek, intuitive, and conversion-optimized

A seamless onboarding flow that drives adoption and player retention

A polished brand and product identity that builds credibility and trust with serious players

Design systems and flows that scale as we grow into a category-defining product

$175,000 - $215,000 a year

If you're passionate about building immersive, skill-first digital products and want to help shape the future of poker innovation, we'd love to hear from you.

Join us at Bellota Labs-where the game is just getting started.

If you're passionate about building immersive, skill-first digital products and want to help shape the future of poker innovation, we'd love to hear from you.

Join us at Bellota Labs-where the game is just getting started.

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Web Designer • Redwood City, CA, United States

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