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Copywriter
Copywritermhp.si • Little Rock, AR, US
Copywriter

Copywriter

mhp.si • Little Rock, AR, US
30+ days ago
Job type
  • Full-time
Job description

Job Description

Job Description

Description :

Summary : Responsible for the total creative product in direct mail, print or broadcast media, produces bold, strategic, persuasive messages in all media for our clients.

Responsibilities :

  • Conceives and executes advertising consistent with the agreed strategy.
  • Is responsible for original conceptions, for clear, concise and convincing writing : for grammatical and material accuracy.
  • Under the direction, and with the approval, of their supervisor, the Copywriter sees work through to its production.
  • Must also be able to work productively and harmoniously as a teammate with Art Directors and Producers who share the responsibility on the given assignment.
  • Participates in and contributes to the new business activities of the agency.
  • Complies to quality standards for the team as set forth by the department.
  • Works with supervisor to foster innovative solutions.
  • Builds relationships at appropriate client / vendor level.
  • Works closely with upper management to identify and suggest solutions on how to improve departmental and team morale
  • Keeps abreast of current trends and the latest technological advances.

Tasks :

  • Develops concepts and / or storyboards, collaborating with Production as needed.
  • Meets with Account and Traffic who review work in progress and select desired concepts.
  • Presents concepts to other corridors if necessary and revise concepts / storyboards according to comments.
  • Revises recommendations based on any client comments and shares approved recommendations with all departments.
  • Generates a Concept Estimate for client presentation (your supervisor’s prior approval is required).
  • Gives input to Traffic to generate a more accurate Key-Date Schedule after concepts are selected (your supervisor’s prior approval is required).
  • Discusses paper with Production prior to Production’s ordering of samples.
  • Develops a Spec Sheet in Pre-production meeting with Production, Media, Studio and Strategic Services.
  • Develops Copy Deck.
  • Seeks internal approval of Copy Deck by Creative, Account and other teams.
  • Sends the final copy to Studio.
  • Seeks approval from all involved on layout and / or mechanical.
  • Assists Art director and studio to generate mechanicals.
  • Prepares color breaks from color lasers generated from the disk.
  • Gives schedule updates to Traffic (your supervisor’s prior approval is required).
  • Gives input to Traffic to prepare Formal Estimate (your supervisor’s prior approval is required).
  • Briefs and presents the project team with key findings.
  • Participates in weekly departmental staff meetings.
  • Keeps supervisor apprised of the status of work.
  • Qualifications :

  • Talent, judgment and imagination to create ideas and words for the creation of an advertisement.
  • Knowledge of the mechanics of writing : punctuation, spelling, structure and organization of writing.
  • Schooling in creative writing or conceptual advertising.
  • Previous experience as Copywriter / Associate Copywriter.
  • Portfolio and reel required to demonstrate creative and technical skills.
  • Must have l+ years of experience within an advertising agency setting.
  • Excellent communication skills both written and oral.
  • Computer literate.
  • Team player.
  • Strong problem solving skills and detail oriented.
  • Minimum of a Bachelor’s degree or equivalent business experience preferred.
  • Requirements :

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    Copywriter • Little Rock, AR, US

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