State Manager, Brand Manager

Location : Remote (Southern Florida based)

Salary : $150,000 base plus bonus, car allowance, and excellent benefits package

Industry : Premium Wine & Spirits

Reporting To : Regional Sales Manager

Team Management : 3-4 Market Sales Managers (Brand Ambassadors / Activators)

Role & Responsibilities

We are seeking a dynamic and strategic State Manager to lead our efforts across Florida. In this pivotal role, you will be responsible for driving sales growth, nurturing distributor relationships, and mentoring a team of dedicated Market Sales Managers. Your objective will be to elevate our brand's presence across both on-premise and off-premise channels, ensuring that our portfolio achieves maximum visibility and value.

• Collaborate with the Regional Sales Manager to develop and implement the annual sales strategy.
• Lead, manage, and develop a team of Market Sales Managers across the state.
• Ensure excellence in brand execution by overseeing the full portfolio of SKUs.
• Drive performance in volume, pricing, and merchandising across key accounts.
• Foster strong relationships with distributors, wholesalers, and key customers.
• Plan and execute pricing strategies, programming, and promotional activities.
• Enhance brand visibility through POS, displays, menus, and consumer activations.
• Lead high-impact key account engagements personally.
• Identify market trends, competitor actions, and growth opportunities.
• Travel extensively throughout the territory to ensure effective execution and provide team mentorship.
• Participate in wholesaler meetings, sales planning, and brand strategy sessions.
• Maintain stringent control over budgets, expenses, and commercial ROI.

Remuneration & Benefits

This is an influential mid-to-senior level leadership opportunity for a seasoned sales professional ready to champion a portfolio of globally recognized premium brands. If you bring extensive industry expertise, exceptional leadership skills, and an extensive network within Florida, we encourage you to apply.

Qualifications

We are seeking a seasoned commercial leader within the alcoholic beverages industry with strong supplier and distributor experience, excellent people management skills, and a robust network in Florida.

Essential Skills & Experience :

Preferred :

This opportunity is ideal for individuals ready to take on a challenging and rewarding role in a dynamic industry. If you meet the above qualifications and are eager to make a significant impact, we look forward to hearing from you.