Paid Media Strategist

A company is looking for a Paid Media Strategist who will develop and manage global paid media strategies.

Key Responsibilities

Develop global paid media strategy in collaboration with Campaign leads and Performance marketing

Act as the main point of contact between the Global Campaigns team and the Performance Marketing team

Analyze performance data and provide actionable recommendations for campaign improvements

Required Qualifications

5-8 years of paid media experience, including strategy development and campaign optimization

Extensive experience in paid media strategy across various platforms such as SEM and Paid Social

Highly analytical with the ability to translate complex data into actionable strategies

Deep understanding of paid media content and audience targeting

Proactive project manager capable of managing multiple ad development projects simultaneously