Job Description
Job Description
This position is responsible for developing and managing a comprehensive suite of financial products serving current and potential agent members. This role as a dynamic Product Manager will lead the strategy, growth, and profitability of our Farmers Insurance Solutions product suite. This is a business-driven role, focused on managing the product lifecycle from ideation to execution, with a strong emphasis on P&L ownership, market positioning, and enhancing value to our members and partners. This position requires a strong background in financial services, insurance-adjacent products, profitability analysis, and business strategy. The Product Manager (Farmers Insurance Solutions) plays a key role in shaping the product roadmap, pricing strategy, and revenue performance, ensuring that every solution we offer is market-competitive, financially sound, and member-focused.
POSITION SCOPE
- Develop and manage an integrated product suite of Farmers Insurance Solutions products.
- Direct responsibility for product P&L across both lending and deposit platforms.
- Strategic accountability for agency-specific financial needs assessment and solution development.
- Budget authority of approved budget allocations for product development, implementation, and support resources for Farmers Insurance Solutions products.
KEY RESPONSIBILITIES
Own the full P&L for assigned Farmers Insurance Solutions products, ensuring financial targets are met or exceeded.Develop and refine product strategies based on market research, member needs, competitive analysis, and business goals.Establish loan and deposit pricing matrices reflecting relationship depth and total product utilization.Build and execute go-to-market plans, including product launches, pricing strategies, and marketing support in collaboration with cross-functional teams.Continuously monitor product performance, identify improvement opportunities, and recommend optimizations to maximize growth, retention, and profitability.Develop proprietary agency performance benchmarks for lending and deposit solution optimization.Lead internal working groups and cross-functional initiatives related to product innovation, expansion, or repositioning.Serve as the primary subject matter expert for Farmers Insurance Solutions across internal and external stakeholders.Ensure compliance with regulatory, financial, and partner requirements.PERFORMANCE ATTRIBUTES
Strategic thinking with ability to translate industry-specific needs into viable financial products.Strong business acumen and ownership mindset, with direct experience managing product-level financials (revenue, margins, pricing models).Strong analytical skills with direct experience in profitability analysis and financial modeling.Deep understanding of financial services, insurance solutions, or related industries.Strategic thinking ability, paired with tactical execution and attention to detail.Excellent communication skills — able to translate complex ideas into clear, actionable strategies.A collaborative spirit, with the ability to influence and lead across teams without direct authority.PREFERRED QUALIFICATIONS
Bachelor’s Degree in Business, Finance, Marketing, or a related fieldFive or more years of experience in product management, financial services, or insurance-related industries.Track record of managing products with meaningful P&L accountability.WHY JOIN US?
At Farmers Insurance Federal Credit Union, you’ll be part of a team that’s reshaping how financial solutions support our members’ financial well-being. We value innovation, collaboration, and results — and we’re looking for a Product Manager who’s ready to help us raise the bar.