Manager, Social Media

Social Media Manager

Taking care of our customers, our communities and each other. That's the Travelers Promise. By honoring this commitment, we have maintained our reputation as one of the best property casualty insurers in the industry for over 160 years. Join us to discover a culture that is rooted in innovation and thrives on collaboration. Imagine loving what you do and where you do it.

Job Category : Marketing

The annual base salary range provided for this position is a nationwide market range and represents a broad range of salaries for this role across the country. The actual salary for this position will be determined by a number of factors, including the scope, complexity and location of the role; the skills, education, training, credentials and experience of the candidate; and other conditions of employment. As part of our comprehensive compensation and benefits program, employees are also eligible for performance-based cash incentive awards.

Salary Range : $96,400.00 - $159,100.00

What Is the Opportunity?

The Social Media Manager is the editorial lead for social media content development and is responsible for coordinating the annual editorial plan and content approval process.

What Will You Do?

• Lead the social media editorial content process, including leading approval and proofing process for the Social Media Team.
• Contribute to the creation of the organic social media strategy that supports business objectives across all platforms, including Facebook, Twitter, LinkedIn and Instagram.
• Research social media trends, emerging platforms and new technologies.
• Analyze metrics for effectiveness and produce reports for business partners on an as-needed basis.
• Partner with the broader Communications Team to design, develop and drive social media content that positively positions the company in the marketplace and in the communities we serve.
• Partner with the businesses and functions to engage and grow their social media audiences.
• Use social media listening tools to monitor accounts for comments and mentions that could impact Travelers from a reputation standpoint. Engage with posts based on a set process established by the Social Media Team.
• Support social media "boosting" and paid social media campaigns that support the business strategy.
• Design and develop social media creative that supports the business strategy.
• Perform other duties as assigned.

What Will Our Ideal Candidate Have?

What is a Must Have?

What Is in It for You?

Employment Practices

Travelers is an equal opportunity employer. We value the unique abilities and talents each individual brings to our organization and recognize that we benefit in numerous ways from our differences. In accordance with local law, candidates seeking employment in Colorado are not required to disclose dates of attendance at or graduation from educational institutions. If you are a candidate and have specific questions regarding the physical requirements of this role, please send us an email so we may assist you. Travelers reserves the right to fill this position at a level above or below the level included in this posting. To learn more about our comprehensive benefit programs please visit http : / / careers.travelers.com / life-at-travelers / benefits / .