Student Assistant - WOLF Radio Content Marketing Director Job at Inside Higher E

Job Title : Student Assistant - WOLF Radio Content Marketing Director

Location : UWG Recruiting Location

Regular / Temporary : Temporary

Full / Part Time : Part-Time

About Us

Since 1906, the University of West Georgia (UWG) has been home to those who seek a transformative college experience. UWG is a leading residential, doctoral comprehensive university that offers a broad undergraduate and graduate curriculum based on a liberal arts foundation.

Nestled among the pines on a picturesque 645 acres is the University of West Georgia- a hidden gem approximately 40 miles west of Atlanta. Serving approximately 13,000 students, and offering more than 100 programs, UWG is committed to advancing innovative academic programs and a student-centered business model.

Perennially ranked by U.S. News & World Report, the Princeton Review, and Colleges of Distinction as a top national university, West Georgia offers 86 fields of study, including business, computing, nursing, education, STEM, communication and digital media, social sciences, and the fine and performing arts.

UWG generates a regional economic impact of more than $650 million annually and provides a safe, quality, and affordable university experience that connects students to post-graduate career and leadership opportunities.

Job Summary

• Demonstrate teamwork to work with the Program Director to create shows and help promote shows and podcasts via on-air, events or other ideas
• Demonstrate Leadership to maintain shows and podcasts are utilizing social media and creating engaging and promotable content for website and social media to attract listeners
• Demonstrate Leadership to lead meetings twice a month for shows and podcasts
• Think critically, creatively, and alongside shows and podcasts to maintain their promotions in cheap and effective ways
• Evaluate information to work with Lead Graphic Designer to create and distribute flyers, posters, handbills, or pamphlets
• Utilize teamwork and apply basic numerical and statistical concepts to work with Public Relations staff to conduct surveys
• Assist Public Relations staff in making sure talent is available and in attendance for promotional events
• Assist with and Post blogs to the website
• Support the development of content marketing plans with outputs including brand voice & tone, audience personas, content ecosystems, and messaging frameworks
• Synthesize trends, category data, and campaign reports to identify insights that can improve our content product
• Apply current tools and technologies to assist with station remotes and events
• Develop professional job skills by attending any staff leadership & job skill enhancement training
• Demonstrate professionalism by attending staff meetings and perform functions as deemed appropriate by Operations Manager or Program Director
• Utilize teamwork and leadership to train and mentor staff and volunteers.
• Adhere to all Policy and Procedures
• Report any and all violations to GM and OM

Required Qualifications

Preferred Qualifications

Physical Requirements Or Working Conditions

The University of West Georgia is an equal employment, equal access, and equal educational opportunity, and affirmative action institution.

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