Senior Director of Public Relations

A company is looking for a Senior Director, PR and Communications.

Key Responsibilities

Lead brand storytelling and media leadership, ensuring compelling narratives and media engagement

Manage and mentor the global PR team, fostering collaboration and consistency across regions

Identify and activate cultural opportunities and partnerships to enhance brand visibility and reputation

Required Qualifications

8-10+ years in public relations, communications, or media, preferably in fitness or lifestyle sectors

Proven success in executing PR programs that enhance brand awareness and cultural relevance

Established relationships with lifestyle, wellness, and business media

Experience in managing brand reputation and media engagement

Strong narrative development and cross-functional collaboration skills