Principal Product Marketing Manager
VirtualVocationsRockville, Maryland, United States30+ days ago
Job type
- Full-time
Job description
A company is looking for a Principal Product Marketing Manager to drive the go-to-market strategy for a new SaaS product.
Key Responsibilities
Develop and execute comprehensive go-to-market strategies for new SaaS products
Craft compelling product positioning and messaging that resonates with target audiences
Lead product launches and establish a commercialization framework for future products
Required Qualifications
5+ years of product marketing experience in a B2B SaaS or enterprise software environment
Proven track record of successfully launching technology products
Ability to think strategically and execute effectively
Experience in leading cross-functional teams without direct authority
Strong analytical skills and a data-driven approach to decision-making
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Principal Product Marketing Manager • Rockville, Maryland, United States
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