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Marketing and Website Specialist

Marketing and Website Specialist

University of Texas at AustinAustin, TX, United States
1 day ago
Job type
  • Full-time
Job description

Job Posting Title :

Marketing and Website Specialist

Hiring Department :

Extended Education Ventures

Position Open To : All Applicants

Weekly Scheduled Hours :

40

FLSA Status : Exempt

Earliest Start Date :

Nov 17, 2025

Position Duration : Expected to Continue

Location : UT MAIN CAMPUS

Job Details : General Notes

Autonomy, complexity, and a clear connection between effort and result - that's what you can expect as a member of the Marketing Team at Extended Education Ventures. We are a small, highly-productive team of creative professionals who are passionate about doing outstanding (and award-winning) work to help lifelong learners find continuing and professional education to support their career goals and build a better future.

Purpose

Marketing Strategy, Planning, and Implementation : The Marketing and Website Specialist will research, plan, and implement marketing and website activities for assigned Extended Education Ventures (EEV) and cross-campus partner programs using a variety of tactics, including digital and traditional advertising, content marketing, e-mail marketing, automated nurture campaigns, and social media.

Responsibilities

  • Work with Marketing Director and Manager to develop, maintain, and execute a marketing and communications strategy for Center for Professional Education (CPE) and its programs. Maintain current strategy by regularly reviewing, optimizing, and adapting as needed.
  • Work with EEV's course programming and enrollment and student services teams to understand priorities and goals. Become an expert on EEV products, programs, and audiences. Examine market, audience, registration, and customer data to plan relevant campaign initiatives using a variety of platforms.
  • Produce and / or coordinate the production of digital and social media creative assets for paid advertising campaigns on multiple platforms to promote CPE's programs, track, and report engagement performance metrics, and develop related best practices.
  • Create and execute integrated media campaigns to promote CPE's programs (and related offerings), ensuring that the CPE's brand presence in multiple platforms is relevant and engaging. Establish and track related goals and performance metrics and benchmarks for success.
  • Maintain and update EEV's websites and, in collaboration with EEV IT, support maintenance of EEV's programmatic websites.
  • Design, develop, and update web pages to support EEV's internet presence and strategic communications initiatives, completing projects from concept through final production. Assess new standards, technologies, and trends, and formulate plans for future enhancements of web sites.
  • Ensure websites are accessible from a variety of different environments. Assist the department in the design of its web site including its "look and feel" for brand alignment. Work with University personnel as needed to ensure compliance with established guidelines for usage of logos and University identity icons and applicable legal requirements on web site usage, security, and standards.
  • Provides excellent customer service to all levels of users and encourages accuracy, timeliness, consistency of style, and navigation across the web site.
  • Keep current with marketing and website technologies (including but not limited to WordPress, Drupal, Salesforce Experience Cloud, Salesforce Marketing Cloud, Marketo), and production techniques and software enhancements. May evaluate and test new web development applications. May troubleshoot and repair bugs and problems.
  • May work on special projects and related duties as assigned.

Required Qualifications

  • Bachelor's degree in a field related to the work to be performed. 3+ years' experience in conducting marketing, communication and website development / management in a professional setting.
  • Excellent writing and editing skills, including the ability to copy edit marketing and communication content.
  • Demonstrated ability to use a full range of multimedia storytelling methods.
  • Deep understanding of, and practical experience with, digital, website platforms, software, and social media platforms.
  • Excellent organizational skills and attention to detail.
  • Demonstrated ability to manage concurrent projects while proactively communicating with stakeholders.
  • Strong interpersonal skills and problem-solving skills.
  • Excellent organizational skills and attention to detail.
  • Strong interpersonal skills and problem-solving skills.
  • Ability to maintain punctual, dependable hours on a regular basis.
  • Relevant education and experience may be substituted as appropriate.

    Preferred Qualifications

    More than the required years of experience. Experience in marketing continuing, professional, or online education. Understanding of how to build brand awareness, create on-brand messaging, and manage brand assets. Previous experience working with university-specific platforms and administrative systems. Familiarity with university brand requirements.

    Salary Range

    $53,000+ depending on qualifications

    Working Conditions

    Work to be performed in typical office environment

    Required Materials

    Resume / CV

  • 3 work references with their contact information; at least one reference should be from a supervisor
  • Letter of interest
  • Important for applicants who are NOT current university employees or contingent workers : You will be prompted to submit your resume the first time you apply, then you will be provided an option to upload a new Resume for subsequent applications. Any additional Required Materials (letter of interest, references, etc.) will be uploaded in the Application Questions section; you will be able to multi-select additional files. Before submitting your online job application, ensure thatALLRequired Materials have been uploaded. Once your job application has been submitted, you cannot make changes.

    Important for Current university employees and contingent workers : As a current university employee or contingent worker, you MUST apply within Workday by searching for Find UT Jobs. If you are a current University employee, log-in to Workday, navigate to your Worker Profile, click the Career link in the left hand navigation menu and then update the sections in your Professional Profile before you apply. This information will be pulled in to your application. The application is one page and you will be prompted to upload your resume. In addition, you must respond to the application questionspresented to upload any additional Required Materials (letter of interest, references, etc.) that were noted above.

    Employment Eligibility :

    Regular staff who have been employed in their current position for the last six continuous months are eligible for openings being recruited for through University-Wide or Open Recruiting, to include both promotional opportunities and lateral transfers. Staff who are promotion / transfer eligible may apply for positions without supervisor approval.

    Retirement Plan Eligibility :

    The retirement plan for this position is Teacher Retirement System of Texas (TRS), subject to the position being at least 20 hours per week and at least 135 days in length.

    Background Checks :

    A criminal history background check will be required for finalist(s) under consideration for this position.

    Equal Opportunity Employer :

    The University of Texas at Austin, as an equal opportunity / affirmative action employer ,complies with all applicable federal and state laws regarding nondiscrimination and affirmative action. The University is committed to a policy of equal opportunity for all persons and does not discriminate on the basis of race, color, national origin, age, marital status, sex, sexual orientation, gender identity, gender expression, disability, religion, or veteran status in employment, educational programs and activities, and admissions.

    Pay Transparency :

    The University of Texas at Austin will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor's legal duty to furnish information.

    Employment Eligibility Verification :

    If hired, you will be required to complete the federal Employment Eligibility Verification I-9 form. You will be required to present acceptable and original documents to prove your identity and authorization to work in the United States. Documents need to be presented no later than the third day of employment. Failure to do so will result in loss of employment at the university.

    E-Verify :

    The University of Texas at Austin use E-Verify to check the work authorization of all new hires effective May 2015. The university's company ID number for purposes of E-Verify is 854197. For more information about E-Verify, please see the following :

  • E-Verify Poster (English and Spanish) [PDF]
  • Right to Work Poster (English) [PDF]
  • Right to Work Poster (Spanish) [PDF]
  • Compliance :

    Employees may be required to report violations of law under Title IX and the Jeanne Clery Disclosure of Campus Security Policy and Crime Statistics Act (Clery Act). If this position is identified a Campus Security Authority (Clery Act), you will be notified and provided resources for reporting. Responsible employees under Title IX are defined and outlined in HOP-3031 .

    The Clery Act requires all prospective employees be notified of the availability of the Annual Security and Fire Safety report. You may access the most recent report here or obtain a copy at University Compliance Services, 1616 Guadalupe Street, UTA 2.206, Austin, Texas 78701.

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