Affiliate Marketing Manager

At Spoonflower (part of the Shutterfly family of brands) our mission is to empower your vision by helping you discover the perfect design for you and your print on wallpaper, fabric, or home decor. Spoonflower connects independent artists worldwide who create designs with consumers, makers, and interior designers looking for unique designs and products that are right for their projects.

Role Description :

The Affiliate Marketing Manager plays a pivotal role in supporting and growing Spoonflower's affiliate marketing program. Reporting to the Sr. Director, Sales & Growth Marketing, this position partners closely with vendors and affiliate partners, serving as the primary point of contact to ensure smooth operations and strengthen program relationships. The role requires a balance of execution and strategy, managing day-to-day tasks with our affiliate vendor & agency, seeking out new partnership opportunities, and aligning affiliate efforts with Spoonflower's broader brand and growth objectives.

In addition, this role will leverage digital PR strategies to increase brand visibility, secure earned media placements, and explore influencer collaborations. A key aspect of the role is understanding the SEO impact of affiliate partnerships, ensuring that the program not only drives incremental revenue but also contributes positively to Spoonflower's organic search visibility.

Key Responsibilities :

Affiliate Program Support & Management

• Help to stand up an open Affiliate program on the Spoonflower site, partnering with Ecommerce and Merchandising teams for the site experience and tracking of partners
• Act as the Strategy Lead and Performance Manager for Spoonflower's affiliate vendor platform, collaborating with relevant partners and publishers to drive and acquire new customers for the brand
• Work in tandem with affiliate partners to onboard and scale influencers and publishers, increasing Spoonflower's reach with their amplification and driving new customers to the site
• Ensure that partnership content and placement align to the driven onsite experience, and work with the Spoonflower Ecommerce team to create and update landing pages where appropriate
• Monitor program health, social listening, report on performance metrics, and proactively identify opportunities for optimization
• Partner with Spoonflower's Merchandising and Marketing teams to evaluate the impact of affiliate placements, ensuring alignment with organic visibility goals

Partnership Growth & Discovery

Digital PR & Brand Visibility

Strategic Execution & Optimization

Reporting & Insights

Industry Engagement & Thought Leadership

Qualifications :

Supporting a diverse and inclusive workforce is important to Shutterfly not only because it directly reflects our value of Embracing our Differences, but also because it's the right thing to do for our business and for our people. We welcome all applicants and evaluate them based on their qualifications. Learn more about our commitment to Diversity, Equity, and Inclusion on our Career Site.

This position will accept applications on an ongoing basis until filled.

The compensation package for this role is based on multiple factors, such as job level, responsibilities, location, and candidate experience. The base pay ranges included below are specific to the locations listed, and may not be applicable to other locations.

California : [$88,000-$124,750]

Connecticut and New York : [88,000-$114,250]

Colorado, Illinois, Minnesota and Washington : [88,000-$105,750]

Nevada : [$82,750-$114,250]

Maryland and New Jersey : [$95,000-$114,250]

Hawaii : [$82,750 - 99,500]

This position may be eligible for a bonus incentive, health benefits, a 401K program, and other employee perks. More details about our company benefits can be found at

This opportunity can be remote, but candidates must reside in a state in which Shutterfly is registered to do business. This includes all US states except District of Columbia, North Dakota, Mississippi, Rhode Island, Vermont, and Wyoming.