Assistant Director, Marketing & Fan Experience

Assistant Director, Marketing & Fan Experience

Job No : 498448

Work Type : Staff Full-Time

Location : Denver, CO

Categories : Athletics

The University of Denver has a proud athletic tradition that compliments the schools academic endeavors. In its history, DU has won 35 national championships and enables student-athletes to compete on 18 Division 1 teams. The Pioneers pursue championships, excel academically, and represent both the University and their respective conferences to the best of their abilities.

Position Summary

The Assistant Director of Marketing & Fan Experience develops marketing collateral needed for the Division of Athletics to increase brand awareness, increase revenue, assist with in-game production, aligns with sponsorship teams to fulfil partnership agreements, and increases engagement to provide overall collegiate experience. Collateral material includes precise graphic design both static and digitally, social media campaign design and assistance with fulfilment to increase ticket sales, influence followers, increase revenue and overall engagement.

The Assistant Director of Marketing & Fan Experience manages an overall marketing plan to align with the overall mission of the Division of Athletics as well as the University of Denver. Position must collaborate across the Division and University to implement plans and demonstrate results in a positive manner reflecting an increase of engagement, retention, and revenue.

The Assistant Director of Marketing & Fan Experience will assist in the production of all aspects of game day activities to include script development, promotions, operations and execution associated sponsorships, internal and external entities. The position is responsible for exceptional customer service to ensure overall fan experience while maintaining positive relationships across the entire University community. Position must exhibit professional standards and ethical behavior regarding the NCAA, Conference, University, and the Division of Athletics.

Essential Functions

• Develop, implement and sustain annual integrated marketing plans for the Division of Athletics through strategic planning, data-driven decisions, and customer feedback to increase revenue and ensure success

Integrated plans to include but not limited to strategic initiatives, defined target audiences, sales goal and retention plans, return on investment, surveys and action plans associated. Advance the overall quality of creative thinking both within the marketing and communications team and the Division as a whole. Bring new and ongoing perspectives such as industry trends, competitors that may affect our overall business development.

Create strong visual designs and graphics via InDesign, Photoshop, Canva or other graphic design software.

Develop and fulfill scripts to showcase campus partners, highlight student-athletes and accomplishments, and external partners. Implement proper "call to action" communications for customer ease to drive ticket sales and revenue generation. Master scripting software (ShoFlo) system to best serve the Division.

Responsible for staff training to include processes, procedures, and outcomes to provide error free game day implementation.

Knowledge, Skills, and Abilities

Required Qualifications

Preferred Qualifications

Working Environment

Physical Activities

Work Schedule

Monday - Friday, 8 : 00 a.m. - 4 : 30 p.m. Some evenings and weekends may be required.

Application Deadline

For consideration, please submit your application materials by 4 : 00 p.m. (MST) November 14, 2025.

Special Instructions

Candidates must apply online through jobs.du.edu to be considered. Only applications submitted online will be accepted.

Salary Grade Number :

The salary grade for the position is 10.

Salary Range :

The salary range for this position is $65,000-$75,000

The University of Denver has provided a compensation range that represents its good faith estimate of what the University may pay for the position at the time of posting. The University may ultimately pay more or less than the posted compensation range. The salary offered to the selected candidate will be determined based on factors such as the qualifications of the selected candidate, departmental budget availability, internal salary equity considerations, and available market information, but not based on a candidate's sex or any other protected status.

Benefits :

The University of Denver offers excellent benefits , including medical, dental, retirement, paid time off, tuition benefit and ECO pass. The University of Denver is a private institution that empowers students who want to make a difference. Learn more about the University of Denver .

Please include the following documents with your application :

1. Resume

2. Cover Letter

The University of Denver is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex (including sex stereotypes, sex characteristics, sexual orientation, gender identity, and gender expression), marital, family, or parental status, pregnancy or related conditions, national origin, disability, or status as a protected veteran. The University of Denver does not discriminate and prohibits discrimination on the basis of race, color, national origin, ancestry, age, religion, creed, disability, sex (including sex stereotypes, sex characteristics, sexual orientation, gender identity, and gender expression), marital family, and parental status, pregnancy, genetic information, military enlistment, or veteran status, and any other class of individuals protected from discrimination under federal, state, or local law, regulation, or ordinance in any of the University's educational programs and activities, and in the employment (including application for employment) and admissions (including application for admission) context, as required by Title IX of the Education Amendments of 1972; the Americans with Disabilities Act; Section 504 of the Rehabilitation Act of 1973; Title VI and VII of the Civil Rights Act of 1964; the Age Discrimination Act of 1975; the Age Discrimination in Employment Act of 1967; the Equal Pay Act; the Colorado Equal Pay for Equal Work Act; the Colorado Protecting Opportunities and Worker's Rights ("POWR") Act; and any other federal, state, and local laws, regulations, or ordinances that prohibit discrimination, harassment, and / or retaliation. For more information, please see the University of Denver's Non‑Discrimination‑Statement .

All offers of employment are contingent upon satisfactory completion of a criminal history background check.

To apply, visit https : / / jobs.du.edu / en-us / job / 498448

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