Base pay range
$64.00 / hr - $85.00 / hr
Responsibilities
- Help lead the evolution of personalization platform, further developing it as a critical point for the companys consumer and enterprise solutions.
- Use data, customer and competitive insights and industry standards to find opportunities to build innovative capabilities and compelling personalization experiences.
- Assess new market opportunity and strategic areas of growth within our audience.
- Collaborate with internal and external partners to drive a wide range of research type (E2E reviews, audits, user testing, A / B testing, analytics deep dive).
- Create business cases outlining projected impact for each initiative to be prioritized on the roadmap.
- Work with Experience Designers on customer journeys, UX flows, and page designs.
- Transform requirements into feature specs / user stories including story acceptance criteria for the engineering team.
- Define goals, set priorities, and drive a backlog of features adapted to your markets.
- Actively address ambiguity and change in the product backlog.
- Assess and report on the results of initiatives vs their expected impact.
- Align key partners on vision, roadmap, and prioritization of platform capabilities.
- Present convincingly to executives, partners, and users / customers.
- Make tough trade off decisions to get the biggest bang for the buck.
Required Skills & Qualifications
3-5 years of product owner experience in web / mobile personalization & segmentation tools.Experience working cross-functionally with studio and engineering teams user stories, UX flows, customer journeys, etc.Strong with day?to?day execution w / backlog grooming, writing Jira tickets, and setting up test cases.Highly analytical; relentless focus on using data to drive decisions through A / B testing, E2E reviews, audits to create and achieve measurable key results for the site.Experience with the personalization technologies such as CDPs, testing / targeting / analytics, machine learning models.Additional Skills & Qualifications
5+ years of experience as a Product Owner or Product Manager with a technology focused organization.Proven experience in conceptualizing, defining, building, and releasing products on a web / mobile ecosystem with a deep understanding of web technologies.Experience leading Agile based development teams.Articulate in defining product requirements, writing functional specs and user stories.Excellent verbal / written communication, collaboration, analytical and presentation skills to influence all stakeholders and partners.Able to set goals and participate in strategic initiatives for a team.Highly analytical; deep focus on using data to drive decisions, build and achieve measurable key results for the platform services.Ability to build positive relationships across functions within a large organization.Passion for new knowledge and enjoy learning about industry and technology trends.Experience with Adobe Experience Platform and products such as AEM, Target, Audience Manager, AEP Segments, etc.Compensation
$64.07 to $85.42 per hour.
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