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Manager, Measurement Insights & Enablement

Manager, Measurement Insights & Enablement

MastercardHarrison, NY, Westchester County, NY; New York State, United States
8 days ago
Job type
  • Full-time
  • Part-time
Job description

Our Purpose

Mastercard powers economies and empowers people in 200+ countries

and territories worldwide. Together with our customers, we’re

helping build a sustainable economy where everyone can

prosper. We support a wide range of digital payments choices,

making transactions secure, simple, smart and accessible. Our

technology and innovation, partnerships and networks combine to

deliver a unique set of products and services that help people,

businesses and governments realize their greatest potential.

Title and

Summary

Manager,

Measurement Insights & Enablement

Mastercard is a global technology company in the payments industry.

Our mission is to connect and power an inclusive, digital economy

that benefits everyone, everywhere by making transactions safe,

simple, smart, and accessible. Using secure data and networks,

partnerships and passion, our innovations and solutions help

individuals, financial institutions, governments, and businesses

realize their greatest potential.

Our decency quotient,

or DQ, drives our culture and everything we do inside and outside

of our company. With connections across more than 210 countries and

territories, we are building a sustainable world that unlocks

priceless possibilities for all.

The Services

organization is a key differentiator for Mastercard, providing

cutting-edge services that help our customers grow. Focused on

thinking big and scaling fast around the globe, this agile team is

responsible for end-to-end solutions for a diverse global customer

base. Centered on data-driven technologies and innovation, these

services include payments-focused consulting, loyalty and marketing

programs, business Test & Learn experimentation, and

data-driven information and risk management services.

Within Services, Customer Acquisition &

Engagement (CAE) places Mastercard at the heart of our customers’

B2C and B2B growth and loyalty strategies. As part of CAE,

Marketing Services helps our customers acquire, engage, and retain

customers with end-to-end digital marketing services differentiated

by our global marketing expertise and track record, data and

technology advantage, global network of preferred partners, and

Mastercard brand assets.

We are looking for

passionate and talented professionals, who share our vision for

data-driven marketing products to join us and take a leading role

in shaping the growth of our team. The Manager, Measurement

Insights & Enablement, will scale our measurement capabilities

and leverage the insights to improve campaign performance and drive

sale enablement efforts in support of the continued growth of the

business.

Key Responsibilities :

Scale our Marketing results measurement capabilities and governance

across NAM

  • Build methodologies, materials and case

studies to enhance measurement findings for future Marketing

deliveries and sales enablement.

  • Manage NAM region-wide
  • deliverables related to scaling and embedding measurement insights

    into the sales and delivery of all engagements

  • Leverage
  • insights for external sales enablement, including cross-campaign

    best practices, case studies and customer campaign recommendations

  • Collect feedback on ways we can improve the analytical
  • framework and objective measurement strategies for marketing

    products & services

  • Scale the adoption of the
  • measurement tools and seek opportunities of improvement in the

    process.

  • Develop and communicate content to a wide
  • variety of stakeholders that demonstrates the value of marketing

    services in driving better performance

  • Build processes
  • to scale volume of measurement execution for marketing engagements

    via standardized strategies & models, building dashboards, etc.

  • Partner with Data Strategy and Privacy teams to ensure
  • data uses align with Mastercard policies and principles for Data

    Responsibility

  • Ensure full compliance with legal,
  • regulatory, and data privacy requirements for all initiatives

    All About You :
  • Track
  • record in client management, cross-team functionality, data

    analysis, and marketing strategy

  • Strong communication
  • skills – able to convey market strategy and insights strategically

    to different audiences

  • Strong analytical acumen and
  • appreciation for the power of data

  • Entrepreneurial
  • mindset, with a deep understanding of payments

    Excellent influencing skills – proven track record of driving

    adoption of data-driven recommendations and articulating technical

    outputs to non-technical audiences

  • Experienced in Excel
  • or other data analysis software – demonstrated track record of

    analysis experience and quantitative insights

    Experienced in Powerpoint or presentation software – comfortable

    building marketing content and presentation stories

    Strong understanding and fluency in marketing sciences : proven

    ability to leverage technical expertise to optimize business

    performance

  • Collaborative & highly
  • relationship-oriented

  • Curious and self-motivated; acts
  • with a sense of urgency and thrives in a fast-paced environment

  • Strong Project Management skills
  • Global
  • mindset – ability to be an effective & empathetic partner

    across regions / cultures

    Total Base Pay Range

    137,000.00 - 218,000.00 USD Annual

    Mastercard is a merit-based, inclusive, equal opportunity employer

    that considers applicants without regard to gender, gender

    identity, sexual orientation, race, ethnicity, disabled or veteran

    status, or any other characteristic protected by law. We hire the

    most qualified candidate for the role. In the US or Canada, if you

    require accommodations or assistance to complete the online

    application process or during the recruitment process, please

    contact reasonable_accommodation@mastercard.com and identify the

    type of accommodation or assistance you are requesting. Do not

    include any medical or health information in this email. The

    Reasonable Accommodations team will respond to your email promptly.

    Corporate Security

    Responsibility

    All

    activities involving access to Mastercard assets, information, and

    networks comes with an inherent risk to the organization and,

    therefore, it is expected that every person working for, or on

    behalf of, Mastercard is responsible for information security and

    must :

    Abide by Mastercard’s

  • security policies and practices;
  • Ensure the confidentiality

  • and integrity of the information being accessed;
  • Report any suspected

    information security violation or breach, and

    Complete all periodic

    mandatory security trainings in accordance with Mastercard’s

    guidelines.

    In

    line with Mastercard’s total compensation philosophy and assuming

    that the job will be performed in the US, the successful candidate

    will be offered a competitive base salary based on location,

    experience and other qualifications for the role and may be

    eligible for an annual bonus or commissions depending on the role.

    Mastercard benefits for full time (and certain part time) employees

    generally include : insurance (including medical, prescription drug,

    dental, vision, disability, life insurance), flexible spending

    account and health savings account, paid leaves (including 16 weeks

    new parent leave, up to 20 paid days bereavement leave), 10 annual

    paid sick days, 10 or more annual paid vacation days based on

    level, 5 personal days, 10 annual paid U.S. observed holidays, 401k

    with a best-in-class company match, deferred compensation for

    eligible roles, fitness reimbursement or on-site fitness

    facilities, eligibility for tuition reimbursement, gender-inclusive

    benefits and many more.

    Pay

    Ranges

    Purchase, New York : $137,000 - $218,000

    USD

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    Enablement Manager • Harrison, NY, Westchester County, NY; New York State, United States

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