Sr. Customer Marketing Manager

Sr. Customer Marketing Manager

Gong empowers everyone in revenue teams to improve productivity, increase predictability, and drive revenue growth by deeply understanding customers and business trends; driving impactful decisions and actions. The Gong Revenue AI Platform captures and contextualizes customer interactions, surfaces insights and predictions, and powers actions and workflows that are essential for business success. More than 4,500 companies around the world rely on Gong to unlock their revenue potential. For more information, visit www.gong.io.

As a Senior Customer Marketing Manager, you will lead the strategy and execution of programs that showcase the power of Gong through our customers' voices. You'll develop compelling stories, cultivate relationships with executives and champions, and partner closely with Sales, Customer Success, Events, and PR to amplify advocacy at scale. This role is central to strengthening Gong's market presence, building loyalty, and fueling our go-to-market success. Reporting to the Sr. Director of Solutions & Customer Marketing, you'll own customer storytelling, executive engagement, and Customer Advisory Board programs that bring customer impact to life across channels.

Responsibilities

• Executive & Voice of the Customer Programs : Design, build, and scale strategic engagement programsincluding Customer Advisory Boards (CAB), executive forums, and champion communitiesthat capture executive-level feedback, shape Gong's strategy, strengthen relationships, and foster long-term loyalty.
• Storytelling & Advocacy : Identify, curate, and develop compelling customer stories, testimonials, and case studies that highlight business impact. Partner with Sales and CS to ensure stories support pipeline needs and resonate with executive buyers.
• Cross-Functional Collaboration : Partner with Events, Media, and PR teams to spotlight advocates at industry events, speaking opportunities, press interviews, and analyst relations activities. Ensure customers are positioned as thought leaders in their industries.
• Peer Networking & Events : Lead customer networking programsincluding executive roundtables, webinars, and peer-to-peer forumsthat drive knowledge-sharing and thought leadership. Partner with the events team to feature advocates in marquee programs and industry conferences.
• Sales & CS Alignment : Partner with Sales and Customer Success to ensure advocacy programs address their needs. Provide enablement and education on customer stories, equipping teams to effectively leverage advocacy assets in the field.
• Metrics & Business Impact : Define and report on KPIs that link advocacy and storytelling to business outcomes (pipeline acceleration, expansion influence, churn reduction, and brand awareness). Build a measurement framework to quantify ROI and present insights to leadership.
• Budget & Vendor Management : Manage budgets and external partners (creative agencies, video producers, event vendors) to deliver high-quality customer storytelling assets and advocacy programs at scale.

Qualifications

Perks & Benefits

The annual salary hiring range for this position is $138,600 - $192,000 USD.

Compensation is based on factors unique to each candidate, including, but not limited to, job-related skills, qualification, education, experience, and location. At Gong, we have a location-based compensation structure, which means there may be a different range for candidates in other locations. The total compensation package for this position, in addition to base compensation, may include incentive compensation, bonus, equity, and benefits. Some of our sales compensation programs also offer the potential to achieve above targeted earnings for those who exceed their sales targets.

We are always looking for outstanding Gongsters! So if this sounds like something that interests you regardless of compensation, please reach out. We may have more roles for you to consider and would love to connect.

We have noticed a rise in recruiting impersonations across the industry, where scammers attempt to access candidates' personal and financial information through fake interviews and offers. All Gong recruiting email communications will always come from the @gong.io domain. Any outreach claiming to be from Gong via other sources should be ignored.

Gong is an equal-opportunity employer. We believe that diversity is integral to our success, and do not discriminate based on race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, military status, genetic information, or any other basis protected by applicable law.