the LEGO Group is hiring : Associate Creative Director - COPY in Boston

Are you ready to shape the future of play through storytelling? As the Associate Creative Director (Copy), you'll craft the words and narratives that bring LEGO campaigns to life for millions of fans across the globe. If you're passionate about ideas, language, and innovative storytelling, this is your chance to make a lasting impact!

Play your part in our team succeeding. Our LEGO Agency (OLA) is an organization that focuses on delivering best-in-class campaigns, insight driven & fit for purpose solutions across the LEGO group.

Core Responsibilities

• Drive the verbal identity of campaigns through impactful, on-brand copywriting.
• Lead writers and content creators in developing ideas, scripts, headlines, and messaging frameworks.
• Ensure storytelling is clear, engaging, and culturally relevant across platforms (digital, social, retail, broadcast).
• Collaborate with strategists and art directors to build narratives that meet marketing objectives and resonate with diverse audiences.
• Lead and inspire project teams to create great conceptual work by providing consistent feedback in creative reviews
• Drive creative excellence, and impact on business, by leading adapting and making work on global creative platforms and innovation campaigns for the LEGO Brand
• Demonstrate a deep understanding and familiarity with modern advertising, digital and social marketing practices
• Direct, influence and elevate the work of both senior and junior team members fostering an environment of collaboration and creativity
• Lead and direct campaigns at franchise level across the OESP ecosystem
• Collaborate with strategy early on to ensure clear, strong creative briefs that meet marketing objectives
• Own the review process with key partners, external agencies, and vendors
• Drive the development of ideas from concept to playbook to final execution
• Lead production of campaigns and approves vendors + final assets

Do You Have What It Takes

Additional details on this position

The salary for this position has a range of $124,706.00 - $187,060.00 based on anticipated responsibilities, market benchmarks, and organizational constraints.

The LEGO Group is highly committed to equal employment opportunity and equal pay and seeks to encourage applicants from all backgrounds (eg. sex, gender identity or expression, race / ethnicity, national origin, sexual orientation, disability, age, religion and Veteran status) to apply for roles in our team.

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