Paid Media Specialist

Key Responsibilities:

• Campaign Creation – Build campaigns from the ground up, including account set-up, campaign planning/organization, competitive analysis, keyword research, and ad copy writing.
• Campaign Management & Optimization – Manage campaigns to ensure that they continually improve over time. Test and optimize bids, keywords, text ads, image ads, and landing pages to improve campaign performance.
• Reporting & Analysis – Master the art of performance analysis and client reporting through the daily use of tools such as Google Analytics, Google Ads, Facebook Analytics, Power BI, and more.

Qualifications & Skill Requirements:

• 4-year Bachelor’s degree in business, marketing, advertising, economics, finance, analytics, or a related field
• Relevant school or internship experience- familiarity with Google Ads and/or Facebook Ads through coursework, internships, or other experience
• Proficiency with Microsoft Office Suite with advanced knowledge of Excel and PowerPoint
• Strong mathematical and analytical skills
• Strong written and verbal communication skills and client relationship skills

Benefits:

Here are some of the ways we support an awesome company culture:

• Unlimited PTO
• Medical plans with 75% employer-paid coverage
• Dental and vision plans with 100% employer-paid coverage
• Student loan repayment plans
• 401k with company matching
• 100% employer-paid life insurance, long-term disability and short-term disability
• Bonuses for employee and client referrals
• Healthy snacks, fruit, fresh-ground coffee and cold brew on tap
• Daily stipend for lunch delivery
• Work-visit program – employees can spend several weeks vacationing in LA and working out of our Los Angeles office