Senior Manager, Digital Content Strategy & Organic Growth Capital One Software (Remote)

Senior Manager Digital Content Strategy & Organic Growth - Capital One Software (Remote)

Ever since our first credit card customer in 1994 Capital One has recognized that technology and data can enable even large companies to be innovative and personalized. As one of the first large enterprises to go all-in on the public cloud Capital One needed to build cloud and data management tools that didnt exist in the marketplace to enable us to operate at scale in the cloud. Through this journey weve developed a suite of internal solutions uniquely designed to meet the challenges of a digital-first cloud-first business at scale. We also recognize that many other businesses are facing similar data management needs as they accelerate their cloud and data journeys and are exploring how best to bring some of the tools to market as enterprise B2B software solutions. And in 2022 we publicly announced Capital One Software and brought our first B2B software solution Slingshot to market followed by Databolt in 2025.

About the Team :

Capital One Software is redefining how enterprises engage with our data and cloud solutions. As the Senior Manager Digital Content Strategy & Organic Growth you will pioneer a dual-threat visibility strategy : maintaining dominance in traditional search engines while securing our position as the authoritative source in the emerging landscape of AI-driven discovery.

You will act as the architect of our digital footprint bridging the gap between technical SEO editorial strategy and brand authority. Your core mandate is to evolve our presence from simply ranking for keywords to owning the answer. You will ensure that whether a prospect asks a search engine or a Large Language Model (LLM) about enterprise data solutions Capital One Software is the cited expert.

To achieve this you will build a content architecture that is structured for machines and compelling for humans. You will blend on-site content excellence with off-site visibility strategies to drive high-intent qualified traffic across the entire customer lifecycle from the buyers journey (discovery and lead gen) to the customer journey (education and advocacy).

We seek a visionary leader who understands that search is evolving into dialogue. If you are an innovative strategist ready to define how B2B enterprises are discovered in the age of AI and drive significant business impact through organic growth we encourage you to apply.

What youll do

Unified Search Strategy : Own the roadmap for organic growth simultaneously targeting top rankings on Google and Share of Citation on AI platforms like ChatGPT Perplexity and Claude.

Technical Content Architecture : Partner with Development to implement advanced structured data () and knowledge graphs ensuring content is machine-readable and optimized for LLM retrieval.

Answer-First Content Direction : Collaborate with Content and Product teams to structure information (glossaries FAQs technical docs) specifically to answer complex user prompts and secure rich snippets.

Off-Site Authority & Digital PR : Orchestrate strategies to gain mentions on high-authority industry sites and third-party review platforms (G2 Capterra) to validate brand authority to search algorithms.

New-Gen Analytics : Define and track success metrics beyond traditional clicks focusing on brand sentiment in AI responses citation frequency and high-intent traffic quality.

Cross-Functional Alignment : Act as the bridge between Product Design and Content to ensure the website evolves into a seamless high-performing digital product that drives ROI.

Basic Qualifications

At least 7 years of strategic search experience in digital strategy SEO or content marketing with a specific focus on B2B enterprise software or SaaS environments.

Bachelors Masters or PhD in quantitative fields (such as Engineering CS Economics) or MBA with quantitative focus.

Preferred Qualifications

Deep understanding of how Large Language Models (LLMs) and Retrieval-Augmented Generation (RAG) systems retrieve and cite information. Proven ability to optimize content for Answer Engines (Perplexity ChatGPT Gemini).

Strong grasp of technical SEO including structured data () knowledge graph construction and semantic search principles to help machines understand content context.

Experience driving off-page visibility through digital PR backlink strategies and influence marketing to signal authority to search algorithms.

Demonstrated ability to collaborate effectively with Product Marketers on their strategy Product Managers to influence roadmaps Developers to implement technical requirements and Designers to ensure UX supports content consumption.

Mastery of analytics tools (GA4 Google Search Console SEMrush Ahrefs) and the ability to define and track new KPIs related to AI visibility (e.g. Share of Voice in AI responses).

Experience managing complex content ecosystems ensuring content is evergreen authoritative and aligned with user intent at every stage of the funnel.

At this time Capital One will not sponsor a new applicant for employment authorization for this position.

The minimum and maximum full-time annual salaries for this role are listed below by location. Please note that this salary information is solely for candidates hired to perform work within one of these locations and refers to the amount Capital One is willing to pay at the time of this posting. Salaries for part-time roles will be prorated based upon the agreed upon number of hours to be regularly worked.

Remote (Regardless of Location) : $155300 - $177200 for Sr. Manager Marketing

McLean VA : $170800 - $194900 for Sr. Manager Marketing

Richmond VA : $155300 - $177200 for Sr. Manager Marketing

San Francisco CA : $186300 - $212700 for Sr. Manager Marketing

Candidates hired to work in other locations will be subject to the pay range associated with that location and the actual annualized salary amount offered to any candidate at the time of hire will be reflected solely in the candidates offer letter.

This role is also eligible to earn performance based incentive compensation which may include cash bonus(es) and / or long term incentives (LTI). Incentives could be discretionary or non discretionary depending on the plan.

Capital One offers a comprehensive competitive and inclusive set of health financial and other benefits that support your total well-being. Learn more at the Capital One Careers website . Eligibility varies based on full or part-time status exempt or non-exempt status and management level.

This role is expected to accept applications for a minimum of 5 business days.

No agencies please. Capital One is an equal opportunity employer (EOE including disability / vet) committed to non-discrimination in compliance with applicable federal state and local laws. Capital One promotes a drug-free workplace. Capital One will consider for employment qualified applicants with a criminal history in a manner consistent with the requirements of applicable laws regarding criminal background inquiries including to the extent applicable Article 23-A of the New York Correction Law; San Francisco California Police Code Article 49 Sections 4901-4920; New York Citys Fair Chance Act; Philadelphias Fair Criminal Records Screening Act; and other applicable federal state and local laws and regulations regarding criminal background inquiries.

If you have visited our website in search of information on employment opportunities or to apply for a position and you require an accommodation please contact Capital One Recruiting at 1- or via email at . All information you provide will be kept confidential and will be used only to the extent required to provide needed reasonable accommodations.

For technical support or questions about Capital Ones recruiting process please send an email to

Capital One does not provide endorse nor guarantee and is not liable for third-party products services educational tools or other information available through this site.

Capital One Financial is made up of several different entities. Please note that any position posted in Canada is for Capital One Canada any position posted in the United Kingdom is for Capital One Europe and any position posted in the Philippines is for Capital One Philippines Service Corp. (COPSSC).

Required Experience :

Senior Manager

Key Skills

Marketing,Data Visualization,Tableau,Customer Segmentation,Microsoft Powerpoint,Investment Banking,Strategic Planning,Financial Modeling,Customer relationship management,Management Consulting,Google Suite,Analytics

Employment Type : Full-Time

Experience : years

Vacancy : 1

Monthly Salary Salary : 155300 - 177200