Lead Instructional Designer

Job Description

Lead Instructional Designer

New York, NY (on-site / hybrid)

About SERHANT.

SERHANT. is the most followed real estate brand in the world, calibrated for the marketplace of tomorrow, delivering proven results for buyers, sellers, and developers. SERHANT. revolutionizes the traditional brokerage model by innovating through media and content creation and is powered by a full-service in-house film studio as well as an amplification platform that puts our properties in front of more people than anyone else.

About Sellit

SERHANT. Sellit is redefining sales education through innovative programs that drive growth, excellence, and client success. We leverage cutting-edge content and a vibrant community to empower our coaches and members.

About the Role

We’re looking for a Lead Instructional Designer to architect, elevate, and scale the learning systems that power agent performance across SERHANT. In this role, you will turn the best of SERHANT., including our playbooks, practices, scripts, frameworks, and field-proven tactics, into world-class learning experiences that drive measurable lifts in skill, confidence, productivity, and production.

This is a high-impact, hands-on role for a builder. You’ll develop new curriculum, refine existing programs, and create a unified learning ecosystem that supports every stage of the agent journey, from onboarding to skill mastery to top-producer growth.

You’ll collaborate directly with agents and teams in the field, SERHANT. leadership, and subject-matter experts across the company. You’ll also partner with Sell It to transform agent-tested insights into scalable assets that support both brokerage talent and the broader real estate community.

Your work will help every SERHANT. agent operate with clarity, confidence, and consistency and will cement SERHANT. as the most effective training and performance brand in the industry.

Responsibilities

Learning Architecture & Curriculum Design

• Architect a scalable, structured learning framework that supports the entire agent lifecycle, progressing from onboarding to ramp, production, and mastery.
• Translate SERHANT.’s proven strategies and the “60 / 20 / 20” foundational / seasonal / real -time model into curriculum pathways that deliver clear progression.
• Create practice systems and performance metrics that connect learning to business-building behavior that drive agent output :

Instructional Development & Content Excellence

Brand-Aligned Storytelling & Experience Design

Leadership, Collaboration & Field Integration

Innovation, Personalization & Continuous Optimization

Qualifications

Skills