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Manager – UA Creative, Mobile Growth Santa Monica (USA) Activision Publishing US

Manager – UA Creative, Mobile Growth Santa Monica (USA) Activision Publishing US

MediabistroSanta Monica, CA, United States
30+ days ago
Job type
  • Full-time
  • Part-time
Job description

Founded in 1979, Activision has continuously disrupted the world of entertainment as a leader in the videogame industry. With a history of delivering iconic game changers like Pitfall , Tony Hawk, Guitar Hero, Crash Bandicoot, Skylanders and Call of Duty our obsession is delighting our players around the globe. Focused and committed to innovation, we consistently deliver the most beloved, engaging and successful entertainment.

And while we have world-class franchises, infrastructure and resources, our success comes from a passionate, talented and diverse team of people producing greatness together. So, if you’re interested in our biggest priority, it’s our people.

We’re currently driving the next era for our company and community by creating amazing experiences for fans and continuing to make Activision an inclusive place where everyone can thrive.

Mobile Growth is looking for an experienced creative production team member to manage the creative ideation, development, production, delivery, testing, and optimization process for all Growth Marketing & go-to-market media campaigns across the globe.

An ideal candidate should be extremely detail oriented, a proactive self-starter, as adept at concepting creative as they are with managing its production and an excellent problem solver under tight timelines. Candidates should be comfortable leading cross-functional collaborations as it relates to the overall creative marketing process. In addition, candidates should be comfortable leading creative brief development and providing data-driven creative direction based on Growth Marketing performance KPI.

Priorities can often change in a fast-paced environment like ours, so this role includes, but is not limited to, the following responsibilities :

Serve as lead and point of contact for all Growth Marketing creative projects, including UA creative scope, deliverables, timelines, budgets, and internal / external partner communications while ensuring the highest quality creative is being produced

Drive Growth Marketing creative end-to-end : creative ideation, agency briefing, production, deployment, testing, analysis, measurement, iteration, and reporting for an executive audience

Own the Growth Marketing creative testing framework which includes identifying an analytically sound process for hypothesis validation, hands-on testing to gather insights, and implementing known wins to further elevate creative performance KPIs

Assist in creative agency identification and optimization in conjunction with Growth & Creative teams, ensuring creative deliverable needs are mapped against project-appropriate partners

Lead agency onboarding & integration process : end-to-end contract work, establishing art pipelines (raw assets, character rigs, texture files, SFX, GFX, etc.), game build access, inbound / outbound file management, and all finance & invoicing processes

Own feedback loop between Growth, Creative, and external agency teams ensuring execution is on-brief and incorporates creative performance learnings to drive maximum results.

Oversee all post-production creative workflows – QA, localization, asset renaming, legal review, etc.

Lead creative asset deployment & trafficking across Growth team, media platforms, and to external partners

Build, maintain, and proactively share all creative development and production schedules across Growth team, internal partners, and external creative agencies

Predict and plan resourcing and / or time constraint issues and solutions to ensure on-time deliveries

Develop & manage a creative request intake process for Growth team; ensuring that cross-functional and inter-team needs are being heard, evaluated, tracked, and actioned

Assess and set priorities across multiple projects and deliverables that may occur at the same time

Conduct cross-functional meetings to discuss creative status, schedules, and deliverables

Continue to establish and improve processes to optimize efficiencies amongst the Growth, Creative, and broader Marketing orgs as well as cross-functional partners both internal & external

Player Profile

A minimum of 4+ years' experience in creative production, creative project management, account management, user acquisition / performance marketing, or similar field as part of a creative department or agency

Demonstrated experience in managing cross functional teams, both internally and externally, across multiple regions

Full understanding of creative development and production processes from A to Z

Ability to multitask and prioritize deliverables within tight deadlines

Excellent attention to detail, time management, and communication skills

Self-motivated, proactive, team player with initiative

Strong problem solving and risk mitigation skills

Able to work in a fast-paced, dynamic work environment

Bachelor’s degree, or equivalent experience in relevant field

Experience in digital performance media and / or user acquisition

Experience with end-to-end marketing creative process, familiarity technical specs and outputs across a variety of digital marketing channels

Experience working at an entertainment and / or gaming company; mobile gaming / apps a plus

Experience at an international organization with multiple business units

Our World

Activision Blizzard, Inc. is the world’s largest interactive entertainment company, with operations across North America, Europe, and Asia. We are home to some of the most beloved entertainment franchises including Call of Duty, Destiny, Skylanders, World of Warcraft, Overwatch, Diablo, Candy Crush, and Bubble Witch. Our combined entertainment network delights hundreds of millions of monthly active users in 196 countries, making us the largest gaming network on the planet!

Our ability to build immersive and innovate worlds is only enhanced by diverse teams working in an inclusive environment. We aspire to have a culture where everyone can thrive in order to connect and engage the world through epic entertainment. We provide a suite of benefits that promote physical, emotional and financial well-being for ‘Every World’ - we’ve got our employees covered!

The videogame industry and therefore our business is fast-paced and will continue to evolve. As such, the duties and responsibilities of this role may be changed as directed by the Company at any time to promote and support our business and relationships with industry partners.

Activision is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, gender expression, national origin, protected veteran status, or any other basis protected by applicable law and will not be discriminated against on the basis of disability.

Rewards

We provide a suite of benefits that promote physical, emotional and financial well-being for ‘Every World’ - we’ve got our employees covered! Subject to eligibility requirements, the Company offers comprehensive benefits including :

Medical, dental, vision, health savings account or health reimbursement account, healthcare spending accounts, dependent care spending accounts, life and AD&D insurance, disability insurance;

401(k) with Company match, tuition reimbursement, charitable donation matching;

Paid holidays and vacation, paid sick time, floating holidays, compassion and bereavement leaves, parental leave;

Mental health & wellbeing programs, fitness programs, free and discounted games, and a variety of other voluntary benefit programs like supplemental life & disability, legal service, ID protection, rental insurance, and others;

If the Company requires that you move geographic locations for the job, then you may also be eligible for relocation assistance.

Eligibility to participate in these benefits may vary for part time and temporary full-time employees and interns with the Company. You can learn more by visiting https : / / www.benefitsforeveryworld.com / .

In the U.S., the standard base pay range for this role is $87,480.00 - $161,910.00 Annual. These values reflect the expected base pay range of new hires across all U.S. locations. Ultimately, your specific range and offer will be based on several factors, including relevant experience, performance, and work location. Your Talent Professional can share this role’s range details for your local geography during the hiring process. In addition to a competitive base pay, employees in this role may be eligible for incentive compensation. Incentive compensation is not guaranteed. While we strive to provide competitive offers to successful candidates, new hire compensation is negotiable.

About the company

For more than 30 years, Activision has been changing the way people play

Founded in 1979 as the first independent video game software developer and distributor, the company launched a series of multi-million unit selling titles in the early 1980s for the Atari 2600 including Pitfall, Kaboom! and River Raid. And since then, Activision has created some of the most iconic and memorable game experiences of all time. Today, the company is a leading worldwide developer, publisher and distributor of interactive entertainment and leisure products for various consoles, handheld platforms and the PC. Over the past five years, we have continued to thrive as a leading digital entertainment provider whose games appeal to a variety of gamers. We operate in more than 15 countries including in the U.S., Canada, Brazil, Mexico, the United Kingdom, France, Germany, Ireland, Italy, Sweden, Spain, the Netherlands, Australia, Singapore, mainland China, Hong Kong and the region of Taiwan.

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Growth Manager • Santa Monica, CA, United States

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