Talent.com
Marketing Specialist
Marketing SpecialistThe Gary Mercer Team | LPT Realty • West Chester, PA, US
Marketing Specialist

Marketing Specialist

The Gary Mercer Team | LPT Realty • West Chester, PA, US
30+ days ago
Job type
  • Full-time
Job description

Applicants are REQUIRED to submit a portfolio to be considered. Please send all portfolios to bridgett@cipraniconsulting.

Have you been a marketing genius for a SMALL BUSINESS before?

Are you a creative powerhouse who loves bringing ideas to life?

Do you thrive in a fast-paced environment where no two days are the same, one moment planning a social campaign, the next coordinating an event, filming a video, or tracking results?

Are you a self-starter who’s passionate about growth, thrives on challenges, and wants to help a leading real estate team stand out in the market?

If the above sounds like you, the Gary Mercer Team | LPT Realty wants to meet you!

We’re looking for a Marketing Specialist who’s equal parts strategist, creator, and executor; someone who can blend big-picture thinking with hands-on implementation. You’ll be a vital part of our mission to grow our agent base, elevate our brand, and deliver powerful, authentic marketing that reflects who we are : a team built on integrity, excellence, and results.

As our Marketing Specialist, you’ll take ownership of the team’s overall marketing strategy from ideation and creation to execution and analysis. You’ll manage everything from social media and video content to event marketing, agent campaigns, and recruiting plans.

You’ll collaborate closely with our leadership team to develop systems that attract top talent, support our agents’ success, and strengthen our brand presence both online and in the community. This is a creative, strategic, and highly collaborative role for someone who’s ready to lead with initiative and drive measurable growth.

Compensation :

  • Salary Range : $60,000 - $70,000
  • Paid Time Off
  • Bonus Opportunities

Compensation :

$60,000 - $70,000 annually

Responsibilities : Marketing & Growth

  • Develop and execute a comprehensive marketing strategy across digital, print, and event channels.
  • Create engaging content for social media, email campaigns, newsletters, and the team’s website.
  • Design and produce video, graphic, and written marketing materials for listings, events, and recruiting.
  • Maintain brand consistency across all touchpoints from online presence to in-office materials.
  • Coordinate marketing efforts that generate agent leads and support recruiting initiatives.
  • Manage CRM-based marketing automations, newsletters, and text / email follow-ups.
  • Track analytics and deliver actionable insights to measure campaign performance and ROI.
  • Plan and promote career nights, client appreciation events, and community activities.
  • Collaborate with leadership to support marketing strategies tied to business growth and recruiting goals.
  • Agent Support & Training

  • Assist agents with marketing materials, listing promotions, and personal brand development.
  • Provide training and resources for agents on social media, CRM, and other marketing tools.
  • Create and maintain educational materials, tutorials, and content libraries for agents.
  • Celebrate agent milestones - capping, birthdays, anniversaries, and achievements.
  • Operations & Leadership Support

  • Serve as a key point of contact for marketing needs in the office.
  • Partner with leadership to design, plan, and execute retention campaigns and recognition initiatives.
  • Support systems improvement, database management, and internal communications.
  • Coordinate with vendors, sponsors, and partners for marketing events and opportunities.
  • Qualifications :

  • 3–5 years of experience in marketing, communications, or related fields (real estate experience a plus).
  • MUST have created a marketing strategy and plan for another SMALL BUSINESS. You must wear many hats!
  • Proven ability to plan, create, and execute marketing campaigns from start to finish.
  • Skilled in content creation, copywriting, social media strategy, and design (Canva proficiency required).
  • Strong project management skills, can juggle multiple priorities and deadlines with ease.
  • Excellent written, verbal, and interpersonal communication.
  • Tech-savvy; familiar with Google Suite, CRM systems, and social scheduling tools.
  • Self-motivated, proactive, and driven to innovate.
  • Creative eye and attention to detail, with a passion for growth and continuous improvement.
  • This is a full-time, in-person position in West Chester, PA!

    About Company

    The Gary Mercer Team has been one of the region’s most trusted names in real estate for over 35 years, known for excellence, innovation, and an unwavering commitment to both clients and team members. Now partnered with LPT Realty , we’re combining our deep local roots with a modern, agent-centric model that empowers growth at every level.

    Our mission is simple : grow people, grow results . We believe in collaboration, creativity, and having fun while delivering exceptional service. If you’re passionate about marketing, love seeing your ideas come to life, and want to help shape the next chapter of a legacy team, we’d love to have you on board.

    Create a job alert for this search

    Marketing Specialist • West Chester, PA, US

    Related jobs
    Digital Marketing Specialist

    Digital Marketing Specialist

    Fresenius Kabi USA, LLC • Wilmington, DE, United States
    Full-time
    The Digital Marketing Specialist - Cell & Gene Therapy (CGT) Technologies leads the development and execution of integrated digital marketing strategies that drive audience engagement, brand equity...Show more
    Last updated: 30+ days ago • Promoted
    Global Strategic Marketing Manager, Enterprise

    Global Strategic Marketing Manager, Enterprise

    Solenis LLC • Wilmington, DE, United States
    Full-time
    Solenis is a leading global producer of specialty chemicals focused on delivering sustainable solutions for water-intensive industries, including consumer, industrial, institutional, food and bever...Show more
    Last updated: 30+ days ago • Promoted
    Order Information Specialist

    Order Information Specialist

    MillerKnoll • East Greenville, Pennsylvania, United States
    Full-time
    Why join us? Our purpose is design for the good of humankind.It's the ideal we strive toward each day in everything we do. Being a part of MillerKnoll means being a part of something larger than you...Show more
    Last updated: 30+ days ago • Promoted
    Remote Market Study Participant (Hiring Immediately)

    Remote Market Study Participant (Hiring Immediately)

    Maxion Research • Pottstown, Pennsylvania, US
    Remote
    Part-time
    Join Our Part-Time Research Studies Today!.Are you eager to earn extra income from the comfort of your home? We are looking for motivated individuals to participate in paid research studies includi...Show more
    Last updated: 30+ days ago • Promoted
    Online Research Participants (Pay up to $3,000 / study) - Flexible Work-from-Home Opportunities (Hiring Immediately)

    Online Research Participants (Pay up to $3,000 / study) - Flexible Work-from-Home Opportunities (Hiring Immediately)

    Maxion Research • Limerick, Pennsylvania, US
    Remote
    Part-time
    Join Our Part-Time Research Studies Today!.Are you eager to earn extra income from the comfort of your home? We are looking for motivated individuals to participate in paid research studies includi...Show more
    Last updated: 30+ days ago • Promoted
    Marketing Strategy Lead Analyst

    Marketing Strategy Lead Analyst

    Pennsylvania Staffing • Malvern, PA, US
    Full-time
    Lead Marketing Strategy Analyst.To elevate our impact, we're investing in cross-functional marketing analytics initiatives that drive meaningful transformation and unlock scalable impact across the...Show more
    Last updated: 4 days ago • Promoted
    Immunology Specialist

    Immunology Specialist

    Syneos Health / inVentiv Health Commercial LLC • Kennett Square, PA, United States
    Full-time
    You have what it takes : a competitive drive coupled with exceptional sales ability.In this role, you will be responsible for implementing the sales plan by delivering proficient sales presentations...Show more
    Last updated: 30+ days ago • Promoted
    Senior Digital Marketing Specialist (Wilmington)

    Senior Digital Marketing Specialist (Wilmington)

    firstPRO, Inc • Wilmington, DE, United States
    Full-time
    Senior Digital Marketing Specialist.We are seeking a Senior Digital Marketing Strategist to join our digital marketing team and help build data-driven, multichannel campaigns that drive awareness, ...Show more
    Last updated: 4 days ago • Promoted
    Side Hustle Specialist (Evenings & Weekends)

    Side Hustle Specialist (Evenings & Weekends)

    Finance Buzz • Pottstown, Pennsylvania, US
    Full-time +1
    We’re seeking dependable individuals who want to build a side income alongside their full-time work.This role offers flexible tasks you can perform outside your regular job hours.You’ll be given st...Show more
    Last updated: 30+ days ago • Promoted
    Marketing Attribution Specialist

    Marketing Attribution Specialist

    Vanguard • Malvern, PA, US
    Full-time
    Marketing Attribution Specialist.Execute flawlessly on marketing attribution products to build analytic insights that shape marketing strategy. Partner with marketing, data science, and data enginee...Show more
    Last updated: 1 day ago • Promoted
    Exec. Director, Marketing - Solid Tumors

    Exec. Director, Marketing - Solid Tumors

    Incyte Corporation • Chadds Ford, PA, United States
    Full-time
    Incyte is a biopharmaceutical company focused on the discovery, development, and commercialization of novel medicines to meet serious unmet medical needs in oncology and inflammation and autoimmuni...Show more
    Last updated: 23 hours ago • Promoted
    Senior Portfolio and Strategy Analyst - Marketing and Customer Analytics

    Senior Portfolio and Strategy Analyst - Marketing and Customer Analytics

    PNC Financial Services Group • Wilmington, DE, US
    Full-time +1
    At PNC, our people are our greatest differentiator and competitive advantage in the markets we serve.We are all united in delivering the best experience for our customers.We work together each day ...Show more
    Last updated: 20 days ago • Promoted
    Marketing Specialist

    Marketing Specialist

    Tech Digital • Wilmington, DE, US
    Full-time
    Marketing Specialist Job Type : Full-time, Contractor Job Location : Wilmington, DE Company Overview : DuPont is a global innovation leader with technology-based materials and solutions that help tran...Show more
    Last updated: 30+ days ago • Promoted
    Analyst - Marketing

    Analyst - Marketing

    Tech Digital • Wilmington, DE, US
    Full-time
    Bachelor's Degree preferred but not required (minimum Associates Degree).Minimum 1-2 years' previous experience in marketing communications, sales, or marketing. Ability to coordinate multiple prior...Show more
    Last updated: 30+ days ago • Promoted
    Marketing Manager

    Marketing Manager

    Hologic • Newark, DE, US
    Full-time
    Hologic is seeking an experienced, strategic, and highly analytical Market Insights Manager who can partner across our commercial teams to turn data into actionable insights, help advance new produ...Show more
    Last updated: 30+ days ago • Promoted
    Associate Director / Director, Market Access Marketing

    Associate Director / Director, Market Access Marketing

    Incyte Corporation • Chadds Ford, PA, United States
    Full-time
    Incyte is a biopharmaceutical company focused on the discovery, development, and commercialization of novel medicines to meet serious unmet medical needs in oncology and inflammation and autoimmuni...Show more
    Last updated: 30+ days ago • Promoted
    Senior Digital Marketing Specialist

    Senior Digital Marketing Specialist

    firstPRO, Inc • Wilmington, DE, United States
    Full-time
    Senior Digital Marketing Specialist.We are seeking a Senior Digital Marketing Strategist to join our digital marketing team and help build data-driven, multichannel campaigns that drive awareness, ...Show more
    Last updated: 4 days ago • Promoted
    SEO Specialist

    SEO Specialist

    RM Staffing B.V. • Wilmington, DE, US
    Full-time
    We are seeking a skilled and data-driven.In this role, you will be responsible for optimizing our website and content for search engines to increase organic visibility, traffic, and conversions.You...Show more
    Last updated: 30+ days ago