RealSelf is hiring : Manager, Social & Influencer Partnerships (NYC) in New York

About RealSelf :

For two decades, RealSelf has been the trusted authority in the aesthetics space. Now, we're evolving into something even more powerful-a dynamic digital ecosystem that puts consumers at the center of their aesthetic journey.

What sets us apart? We're the only destination that combines verified patient experiences, board-certified expert guidance, and cutting-edge technology to help you make confident, informed decisions about your aesthetic goals.

RealSelf is your judgment-free destination for all things aesthetics-whether you're just curious or ready to transform. We're building a safe space where authenticity meets aspiration, and where every aesthetics journey is celebrated.

Join us as we embrace this exciting evolution. Your best self awaits.

Role Overview :

We're looking for a proactive, strategic leader to own our social media strategy, grow our audience, and lead our influencer partnerships program. This is a hands-on role for someone who is data-driven, highly collaborative, and able to translate insights into actionable strategies that deliver measurable results. Bonus points if you have experience integrating social and email channels to maximize reach and impact.

Key Responsibilities :

• Develop, execute, and optimize RealSelf's multi-platform social media strategy to drive audience growth, engagement, and brand awareness.
• Lead our influencer partnerships program from strategy through execution, including sourcing, contracting, content planning, and performance tracking.
• Execute and project manage sponsored Instagram content from doctors, providers, and brand partners to ensure timely delivery and optimal performance.
• Monitor and analyze social performance metrics, using insights to inform ongoing strategy and identify opportunities for improvement.
• Stay ahead of emerging social trends, platform updates, and competitive activity to keep RealSelf's social presence innovative and relevant.
• Collaborate cross-functionally with the Digital, Creative, Editorial, and Product teams to align messaging, campaigns, and brand storytelling.
• Work closely with the Email Marketing team to integrate social content into newsletter campaigns for broader audience engagement.
• Serve as a mentor and leader within the Digital team, setting high standards for execution, communication, and results.
• Proactively identify opportunities, act quickly to capitalize on timely trends and viral moments, and deliver creative, high-impact solutions that drive measurable business results.

Requirements :

Ideal Qualities :

Perks & Benefits :

$100,000 - $130,000 a year

RealSelf is an Equal Opportunity / Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, or protected veteran status.

More About RealSelf

Adweek -Cosmetic Surgery Platform RealSelf Appoints New CEO to Spur Editorial Expansion

Tech Crunch - RealSelf, a community for cosmetic treatments, raises $40 million