Transportation & Transit Communications Manager

Job Description

Job Description

About Us :

Blueprint Creative Group is a strategic communications agency supporting state, local, and federal government agencies with enterprise-wide communications, public affairs, and program management.

Position Overview :

We are seeking a seasoned Communications Manager with specific experience working on  Transportation and Transit programs  to lead, manage, and implement public education and outreach campaigns focused on roadway safety, transit use, and responsible driving behavior. The ideal candidate brings a strong background in marketing and communications, and a deep understanding of transportation, traffic safety, and public behavior change.

This role is perfect for a strategic thinker and hands-on executor who thrives in a collaborative environment and has experience managing campaigns around issues such as seatbelt use, distracted driving, impaired driving, pedestrian and cyclist safety, and encouraging public transit use.

Key Responsibilities :

• Develop and lead large-scale public education campaigns related to transportation safety and transit awareness.
• Manage multi-channel marketing strategies including digital, print, radio, out-of-home, and grassroots outreach.
• Collaborate with stakeholders such as the Department of Transportation, transit agencies, law enforcement, advocacy groups, and community partners.
• Conduct research, message testing, and audience segmentation to inform campaign strategy.
• Oversee creative development, including messaging visuals, and media placement.
• Track campaign performance, analyze data, and optimize for impact and reach.
• Lead project planning, timelines, budgets, and vendor coordination.
• Facilitate community engagement, outreach events, and public education initiatives.
• Ensure compliance with client and regulatory requirements on all campaigns.

Qualifications :

Preferred Skills :

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