Marketing Research Associate
Reporting into : Chief Marketing Officer
Other Key Stakeholders : Business Intelligence Teams, Local Content Marketing Teams, Local Marketing Leads, and the Design Team.
Location : Nigeria, Ghana, Kenya, Uganda or Remote
About TATC :
We are a group of pan-African businesses working together to solve the talent gap in Africa with unique, home-grown solutions.
Our vision is to be Africa's solution to bridging the talent gap.
Our brands include BrighterMonday Kenya, BrighterMonday Uganda, Jobberman Nigeria, and Jobberman Ghana.
Position Summary :
As part of our commitment to delivering unparalleled insights to our clients and candidates, we seek a detail-oriented and proactive Marketing Research Associate to contribute to our dynamic team.
The Marketing research associate will produce relevant job market insights & reports for internal and external use across our recruitment brands.
Key Responsibilities :
- Analyse job market data to identify key trends, industry insights, and opportunities for talent acquisition.
- Compile comprehensive research reports for publication, providing valuable information to internal teams, clients, and the broader industry.
- Coordinate the creation and publication of periodic job market insight reports.
- Work collaboratively with the marketing and communication teams to ensure timely and effective distribution of reports to the target audience.
- Conduct brand audits and surveys to assess the market perception of client brands and employer reputation.
- Analyse survey data to provide actionable recommendations for enhancing brand positioning and attracting top talent.
- Investigate and analyse job market activity, including job postings, candidate movements, and industry shifts.
- Regularly update internal stakeholders on the current job market landscape and potential impacts on recruitment strategies.
- Analyse and interpret published job market data and statistics from various sources.
- Extract meaningful insights to inform strategic decision-making for internal operations and client engagement.
- Proactively assess future trends in the job market, emerging skill demands, and industry developments.
- Collaborate with internal teams to develop proactive recruitment strategies aligned with anticipated market shifts.
Requirements :
Qualifications and Skills :
Bachelor's degree in Marketing, Business, Statistics, or a related field.Proven experience in market research and data analysis.Strong analytical skills with proficiency in data interpretation and reporting.Excellent written and verbal communication skills.Familiarity with the recruitment industry and a keen interest in staying updated on market trends.Proficient in using data analysis tools and software.Methodical and well-organisedConfidence when dealing with a wide variety of peopleSuppose you are a dynamic marketer who thrives in a fast-paced environment and is passionate about executing effective marketing research & publications. In that case, we encourage you to apply for this role.Benefits :
Salary : $800 - $1,000 (Gross monthly)