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Director, Hotel Level Marketing - Portfolio Strategy

Director, Hotel Level Marketing - Portfolio Strategy

Michigan StaffingLansing, MI, US
1 day ago
Job type
  • Full-time
Job description

Director, Hotel Level Marketing - Portfolio Strategy

This role is based at one of our corporate offices in McLean, VA, Dallas, TX, or Remote (in the U.S.). This is your chance to be part of an in-house Commercial Services team that propels Hilton's sales, revenue management, call center, and analytics functions! As Director of Portfolio Strategy, you will lead strategic marketing initiatives that support Hilton hotels and key stakeholders across the U.S. and Canada. Reporting to the Senior Director of HLM-Portfolio Strategy, you will serve as a critical member of the Hotel Level Marketing team, driving accountability and alignment across property-level and above-property marketing leaders. In this role, you will optimize marketing execution and foster collaboration with internal partners to elevate Hilton's brand narrative. You will champion Hotel Level Marketing efforts, ensuring they are effectively communicated to external stakeholders and aligned with Hilton's broader portfolio goals.

Hilton is proud to support the mental and physical wellbeing of all Team Members so they can Thrive personally and professionally in a diverse and inclusive environment, thanks to programs and benefits such as :

  • Go Hilton travel program : 110 nights of discounted travel with room rates as low as $40 / night
  • Hilton Shares : Our employee stock purchase program (ESPP) - you can purchase Hilton shares at a 15 percent discount
  • Paid parental leave for eligible Team Members, including partners and adoptive parents
  • Mental health resources including free counseling through our Employee Assistance Program
  • Paid Time Off (PTO)

At Hilton, we believe every Team Member is a leader. We are committed to offering leadership development opportunities and programs through every step of a Team Member's career journey and at every level, both in our hotels and across corporate.

Your role is important and below are some of the fundamental job duties that make your work unique.

What your day-to-day will be like :

  • Bring a strategic marketing voice to the Hilton's commercial teams, complementing that of Revenue Management and Sales.
  • Create awareness across the Marketing organization to region / hotel-specific business needs and create links between internal marketing teams.
  • Ensure understanding between enterprise and hotel marketing activity; providing guidance to a portfolio of hotels to improve efforts.
  • How you will collaborate with others :

  • Collaborate with AVPs, Hotels, Management Companies, Ownership groups, and regional teams to identify areas of opportunity to grow digital performance for an identified portfolio of hotels.
  • Coordinate closely with Hilton Management Services (HMS) to ensure smooth handoff and ramp of new openings within the identified support region.
  • Create a collaborative team environment among the Portfolio Strategy team through training opportunities, new tools, and best practices sharing.
  • What deliverables you will take ownership of :

  • Identify strategic opportunities to improve commercial performance within an identified portfolio of hotels.
  • Champion the Hotel Level Marketing perspective across internal workflows, ensuring that property-level insights and priorities are consistently represented in cross-functional planning, decision-making, and execution. Act as a strategic connector between hotel teams and corporate functions to drive alignment, elevate local marketing needs, and enhance enterprise-wide initiatives.
  • Engage and support an agile team culture.
  • You have these minimum qualifications :

  • Ten (10) years professional experience
  • Eight (8) years of strategic marketing experience
  • Five (5) years of experience managing direct reports
  • Experience collaborating across a matrixed team environment
  • Travel 30%
  • It would be useful if you have :

  • Hospitality and hotel marketing experience
  • Large-scale change management experience
  • Hilton, the #1 World's Best Workplace, is a leading global hospitality company with a diverse portfolio of world-class brands. Dedicated to filling the earth with the light and warmth of hospitality, we have welcomed more than 3 billion guests in our more-than 100-year history. Hilton is proud to have an award-winning workplace culture and we are consistently named among one of the World's Best Workplaces.

    We provide reasonable accommodations to qualified persons with disabilities to perform the essential functions of the position and provide other benefits and privileges of employment in accordance with applicable law.

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    Director Portfolio Strategy • Lansing, MI, US

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