SEO, AI, & Audience Growth Associate

SEO, AI, & Audience Growth Associate

The Opportunity

Pillar4 Media is seeking an SEO, AI, & Audience Growth Associate to join its fast-growing team.

Pillar4's mission is to to help people live healthier lives with access to trusted resources, in-depth product reviews, and supportive communities. Our vision is to build the #1 content and commerce engine connecting consumers directly to the best brands in all four pillars of health and wellness : sleep, fitness, nutrition, and mental health.

What You'll Be Doing

• Support audience development and visibility strategies across our portfolio of health and wellness websites, including traditional search, AI-powered platforms (ChatGPT, Perplexity, Gemini, etc.), and emerging discovery channels
• Drive content execution in close collaboration with editorial and video teams, conducting keyword and topic research, competitive gap analysis, and audience intent mapping to inform strategic content plays that grow reach, engagement, and business value across all channels where our audiences discover information
• Analyze organic search and AI visibility landscapes to identify authority and trust gaps, partnering with cross-functional teams to build campaigns that establish our brands as credible, authoritative sources
• Identify and execute on technical site improvements that enhance user experience, accessibility, and discoverability in collaboration with design and product stakeholders
• Research, test, and evaluate on-page, off-page, and emerging channel experiments (including AI citation optimization and brand mention strategies) with intentionality and rigor
• Measure and report on multi-channel performance, uncovering deep insights across content, revenue, authority signals, and technical metrics to make proactive, data-driven decisions that improve visibility and drive the P&L
• Champion audience-first thinking by understanding where and how users seek information, adapting strategies to meet them on their preferred platforms
• Lead by example, support your teammates, and contribute to a collaborative, inclusive culture

What You Bring

What We Look For

Act with focus

Why You Should Join Us

The Package

Base salary and performance-based bonus commensurate with experience. At Pillar4, you'll have access to competitive benefits, including health insurance, 401k, a monthly wellness stipend for house cleaning, gym membership, grocery delivery or massages, and cell phone reimbursement.

Who We Are

Launched in 2017, Pillar4 Media operates a portfolio of market-leading digital brands that help consumers make better purchasing decisions. Our vision is to help people live healthier lives with access to trusted resources, in-depth product reviews, and supportive communities. Our mission is to be the #1 content and commerce engine connecting consumers to the best brands in all four pillars of health and wellness : sleep, fitness, nutrition and mental health.

We also partner with the leading direct-to-consumer brands in our markets to grow their businesses online. Our current portfolio includes the following :

All applicants are considered without regard to race, color, religion, sex, national origin, age, disability, veteran status, gender identity, or any other discriminatory factors. Please note that we do not provide immigration sponsorship for this role. All offers are subject to a background check.

All offers are subject to a background check.