Senior Instructional Designer

Position Description

Designs and develops effective learning experiences, including e-learning modules, instructor-led training materials, and multimedia content aligned with organizational objectives. Collaborates with departmental stakeholders and subject matter experts to analyze training needs, design instructional strategies, and create engaging learning experiences to enhance Team Members' knowledge of the Goodwill of Central and Northern Arizona (GCNA) and its affiliated entities' brand to improve business performance.

Essential Duties and Responsibilities

• Implements course mapping and designs instructional programs using each phase of the ADDIE model (Analysis, Design, Development, Implementation, Evaluation).
• Possesses deep knowledge of adult learning principles and instructional design methodologies, with the ability to create effective course documentation, manuals, and support materials for classroom, blended, and e-learning formats.
• Designs and develops customized instructional materials and products for both synchronous (instructor-led) and asynchronous (self-paced) learning.
• Skilled in project management and collaboration with internal stakeholders and subject matter experts (SMEs) to develop training roadmaps, define delivery methods, and refine content using best practices.
• Provides expert consultation on tailored instructional methods to meet the needs of diverse learners and business objectives.
• Proficient in using content development tools and e-learning authoring software (e.g., Articulate, Captivate) to create engaging and professional computer-based training (CBT).
• Utilizes grammar and visual design principles to enhance content clarity and appeal.
• Develops and implements measurement tools and performance evaluations to assess the effectiveness of learning initiatives and recommend improvements.
• Experienced with Learning Management Systems (LMS) to upload, track, and report training activity and learner outcomes.
• Analyzes performance data and feedback to evaluate instructional effectiveness, identify areas for improvement, and adapt delivery methods accordingly.
• Partners with internal stakeholders across departments to assess training needs, align learning solutions with organizational goals, and support the execution of development project plans.
• Designs and facilitates engaging and effective instructor-led learning experiences, adjusting delivery in real time based on audience needs and feedback.
• Ensures that all training content aligns with Goodwill's core values, organizational culture, and is accessible and relevant to a diverse audience.
• Supports special projects and events as the dedicated learning partner.
• Demonstrates adaptability, initiative, and accountability in all work, modeling Goodwill Core Values – Trust, Collaboration, Engagement, Ownership, and Innovation.
• Maintains strong interpersonal skills by engaging others with respect, empathy, and awareness of communication style.
• Demonstrates resilience and comfort navigating ambiguity or change in support of organizational priorities.
• Performs other related duties as assigned.

Minimum Qualifications (Education, Experience, Skills)

• Bachelor's degree in Instructional Design, Education, Organizational Development, Human Resources, or a related field (or equivalent experience).
• Retail Training and Course Development (Preferred, not required).
• 3–5 years of experience in instructional design, curriculum development, or learning & development.
• Experience designing and delivering both instructor-led and computer-based training (CBT).
• Proficiency with e-learning authoring tools (e.g., Articulate Storyline, Rise, Adobe Creative Cloud, Adobe Captivate).
• Experience using Learning Management Systems (LMS) for course management and reporting (e.g., Workday.)
• Strong knowledge of adult learning principles and instructional design models, including ADDIE.
• Ability to develop facilitator guides, learner materials, and multimedia content.
• Demonstrated ability to manage multiple projects and meet deadlines independently.
• Skilled in Microsoft Office Suite (Word, PowerPoint, Excel, Outlook).
• Experience analyzing training effectiveness and applying data to improve learning outcomes.
• Strong facilitation skills for both in-person and virtual learning environments.
• Excellent verbal and written communication skills.
• Strong collaboration skills with the ability to work across all levels of the organization.
• Ability to transport and set up training materials as needed.
• Regular and reliable Hybrid attendance required.