Digital Marketing Specialist

Job Description

Job Description

Located in Springfield, IL

Salary : $75,000-$100,000 per year

Digital Marketing Specialist - Remote Opportunity

A well-established company serving the K-12 and public library market is seeking a Digital Marketing Specialist to help plan, execute, and optimize digital marketing strategies. The ideal candidate will have experience generating leads and building brand awareness through email marketing, social media, short-form video, and SEO, with a creative and data-driven approach.

Key Responsibilities :

• Develop and implement digital strategies to strengthen customer engagement.
• Manage and grow the company's social media presence.
• Create and distribute newsletters, promotional emails, and campaigns.
• Collaborate with IT / web teams to improve SEO and website visibility.
• Partner with sales to develop regional and lead generation campaigns.
• Plan and produce marketing videos.
• Track and report campaign performance using analytics tools.
• Stay current on digital marketing trends and tools.

Qualifications :

Compensation & Benefits :

Apply today for immediate consideration .

#1044SRG

Express Office : Springfield

3000 Professional Drive

Springfield, IL 62703