Senior Marketing Manager

POSITION SUMMARY / RESPONSIBILITIES

Responsible for managing the planning, development, implementation and evaluation of University Health external marketing / advertising communication activities including Customer Relationship Management (CRM) and Social Media, while maintaining UH's mission, vision and values. Writes all digital messages for SEO, website copy, all social marketing platform to help increase patient education, funded patient referrals, new patients and / or event attendees.

EDUCATION / EXPERIENCE

Bachelor's degree in communications, marketing or related field is required. Five years' experience in an advertising agency or in a corporate communications role is preferred. Managed health care experience preferred.