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Marketing, Senior Manager - Disney Music Group

Marketing, Senior Manager - Disney Music Group

DisneyBurbank, CA, US
30+ days ago
Job type
  • Full-time
Job description

Marketing, Senior Manager - Disney Music Group

The Disney Music Group (DMG) is the music hub for TWDC, encompassing all aspects of music commercialization and marketing : recorded music (Walt Disney Records, Hollywood Records and VANTA Music), Disney Music Publishing, and Disney Concerts. DMG distributes music both physically and digitally and also licenses music throughout the world in various forms of media including television, print, gaming, and consumer products.

We are seeking a visionary and strategic Marketing, Senior Manager to lead innovative campaigns and culturally resonant initiatives across a diverse and dynamic artist roster. This role will celebrate and elevate a wide array of diverse music and culture, as well as contribute to broader marketing strategies across genres including R&B, Hip-hop, Pop and Indie, supporting artists under VANTA Music and Hollywood Records.

The ideal candidate is a passionate advocate for culture and creativity with the ability to authentically translate that into high-impact marketing. You'll work cross-functionally with A&R, creative, digital, sales, BA and partnerships teams to amplify storytelling while driving relevance and results across all audiences.

Key Responsibilities :

  • Develop and execute multi-platform marketing campaigns for artists and releases across the Hollywood Records and VANTA Music roster
  • Lead initiatives from concept through executionincluding storytelling, creative development, marketing strategy, and audience growth
  • Collaborate with internal teams to plan and implement cross-media campaigns across Radio, Sales & Digital, Publicity, International, Creative, and Business Affairs
  • Partner closely with artist teams to align marketing efforts with each artist's unique creative vision and business goals
  • Manage budgets, timelines, and campaign resources effectively
  • Build and nurture strong relationships with industry stakeholders, including artist management, agents, creative partners, and brand collaborators
  • Leverage data and insights to inform strategy, optimize performance, and deepen audience engagement
  • Champion and help lead culturally driven campaignsespecially those that reflect and celebrate music, artistry, and innovation
  • Identify and lead strategic partnerships, brand integrations, and influencer activations with cultural relevance
  • Stay ahead of emerging trends, audience behaviors, and platform innovations impacting both music and the broader music ecosystem
  • Serve as a cultural ambassadorbringing authentic perspective to both internal strategy and external-facing campaigns
  • Contribute to additional marketing projects and genre initiatives as needed

Qualifications :

  • 5+ years of experience in music marketing with particular focus on pop, indie, R&B, and Hip-hop music
  • Understanding of the diverse music landscape and its cultural context, history, and evolution
  • Proven track record of leading successful marketing campaigns for high-profile and emerging artists
  • Strong leadership, communication, and project management skills
  • Experience managing cross-functional teams and working with artists and talent
  • Passion for storytelling, innovation, and community-centered campaigns
  • Existing relationships within the music community, including artists, influencers, media, creative talent and DSP partners.
  • Must be available to work onsite minimum of 4 days per week (Monday-Thursday). Fridays are remote, with reserved flexibility to work onsite or on location as needed
  • Must be available outside of standard business hours for events, photo and video shoots, showcases etc. and be available to travel if needed. Approximate travel is estimated 15% of the time.
  • About VANTA Music

    VANTA Music is the label helmed by Oscar and Grammy Award-winning producer and songwriter D'Mile, Grammy Award-winning Engineer John Kercy and multi-hyphenate music executive Natalie Prospere, whose roster of artists, songwriters and producers has garnered numerous multi-platinum RIAA Awards, chart-topping music and countless Grammy Awards.

    The hiring range for this position in Burbank, CA is $107,300 to $138,800 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate's geographic region, job-related knowledge, skills, and experience among other factors. A bonus and / or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and / or other benefits, dependent on the level and position offered.

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    Senior Marketing Manager • Burbank, CA, US

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