Associate Director - Padcev Marketing
Do you want to be part of an inclusive team that works to develop innovative therapies for patients? Every day, we are driven to develop and deliver innovative and effective new medicines to patients and physicians. If you want to be part of this exciting work, you belong at Astellas! Astellas Pharma Inc. is a pharmaceutical company conducting business in more than 70 countries around the world. We are committed to turning innovative science into medical solutions that bring value and hope to patients and their families. Keeping our focus on addressing unmet medical needs and conducting our business with ethics and integrity enables us to improve the health of people throughout the world.
This position is based in Northbrook, Illinois. Remote work from certain states may be permitted in accordance with Astellas' Responsible Flexibility Guidelines. Candidates interested in remote work are encouraged to apply.
Purpose
Astellas is looking for a Strategist (External Title : Associate Director), Key Customer Marketing for PADCEV (enfortumab vedotin), a breakthrough therapy for patients with locally advanced / metastatic urothelial cancer. The successful candidate will be a core member of the U.S. brand team and will contribute to the development and implementation of insight gathering initiatives to help maximize brand potential. This person is responsible for strategy and tactical plan development / execution pertaining to : Key External Expert Engagement; Insights gathering, Peer-to-peer programs; and Advisory boards working in close collaboration with internal and external partners, including co-promote partner Pfizer, Sales / Medical Affairs / Marketing teams, Third party vendors, KEEs, and Agency partners. Specific responsibilities will evolve based on the needs of the brand, LCM plans and competencies required on specific projects.
Essential Job Responsibilities
Key External Expert Engagement :
- Identify and develop trusted relationships with National, Regional and Local Key External Experts (KEEs) in urothelial cancer, particularly Oncologists and Urologists.
- Monitor KEE opinions about evolving urothelial cancer disease management, synthesize key insights and translate into implications for PADCEV.
- Obtain KEE engagement insights that can inform promotional strategies and tactics.
- Manage opportunities and challenges pertaining to KEE engagement experiences.
- Develop custom engagement plans for aligned national / regional KEEs ensure strong coordination with co-promote partner and functional partners (i.e. Sales, Key Account Teams, etc.)
- Ensure integration of KEE insights into Brand and functional action plans to achieve business objectives and goals.
Peer-to-Peer Programs :
Lead the strategy and development of commercial Advisory Boards and Webinars in partnership with Pfizer as well as other KEE engagement programs.Synthesize and share KEE insights with functional partners to inform brand strategy and tactical plans.Develop with our co-promote partner Pfizer and external agencies, all content to be used as part of our promotional Speaker Bureau.Partner with the PADCEV KEE Manager to identify, coach, and train promotional speakers on program content.Advise and guide the PADCEV KEE Manager on their responsibilities in managing speaker bureau execution.Identify and plan additional peer-to-peer programs in approved indications.Lead the development and review of related content for approval.Other :
Manage external agencies including project management (incl. timelines, project estimates, budget tracking, and execution) consistent with Astellas' goals and ethics & compliance guidelines.Implement other initiatives as assigned.Organizational Context
This position presents a significant opportunity to assess, recommend, and lead activities that will directly influence the short and long-term strategies and success of PADCEV. This position requires : a proven and high proficiency level of collaboration across numerous functions and external stakeholders; strong strategic planning and tactical execution; a highly motivated self-starter with exceptional communication and relationship building skills. This position does not have direct reports.
Qualifications Required
Significant experience engaging with Key External Experts in the field of Oncology.High degree of clinical acumen, preferably in urothelial cancer.High level of Professional Maturity; Emotional Intelligence; Proactive Leadership; and experience engaging / interacting with influential customers and senior level management.Bachelor's degree.10+ years of related, relevant experience in pharma (marketing, sales, sales training, etc.).Proven analytical and critical thinking skills to diagnosis business challenges and recommend solutions for brand strategic / tactical plan inclusion.Deep oncology therapeutic knowledge and experience.Demonstrated ability to build strong relationships with KEEs.Excellent communication and interpersonal skills.Strong project management experience with the ability to manage simultaneous initiatives.Demonstrated ability to influence peers and internal / external stakeholders.New brand or indication launch experience.Ability to travel 50% or more if needed.Preferred
MBA or other related graduate level degree.Existing KEE relationships in urothelial cancer.Recent experience in launching a new drug and / or indication.Experience working in a partnership / co-promotion.Compensation Range : $145,000 - $200,000 (NOTE : Final Salary could be more or less, based on experience.) Flexible grade level based on candidate background and skillset.
Benefits :
Medical, Dental and Vision InsuranceGenerous Paid Time Off options, including Vacation and Sick time, plus national holidays including year-end shut down401(k) match and annual company contributionCompany paid life insuranceAnnual Corporate Bonus and Quarterly Sales Incentive for eligible positionsLong Term Incentive Plan for eligible positionsReferral bonus program