Brand Manager, Marketing

Description

Hiring across different categories for multiple premium KHC brands

About Us

The Kraft Heinz Company is one of the largest food and beverage companies in the world, with eight $1 billion+ brands and global sales of approximately $25 billion. We’re a globally trusted producer of high-quality, great-tasting, and nutritious foods for over 150 years. Our brands are truly global, with products produced and marketed in over 40 countries. These beloved products include condiments and sauces, cheese and dairy, meals, meats, refreshment beverages, coffee, and numerous other grocery products in a portfolio of more than 200 legacy and emerging brands.

No matter the brand, we’re united under one vision :  . Bringing this vision to life is our team of 39,000+ food lovers, creative thinkers, and high performers worldwide. Together, we help provide meals to those in need through our global partnership with Rise Against Hunger. We also stand committed to responsible, sustainable practices that extend to every facet of our business, our consumers, and our communities. Every day, we’re transforming the food industry with bold thinking and unprecedented results. If you share our passion – and are ready to create the future, build a legacy, and lead as a global citizen – there’s only one thing to do : join our table and

Our Culture of Ownership, Meritocracy & Collaboration

We're not afraid to think differently. Embrace new ideas. Dream big. We empower our people at every level – from entry-level intern to senior leader – to own their work. We share a responsibility to think like Owners – to be mindful of the collective and sustained success of Kraft Heinz – which we apply to every situation, every day.

As part of Kraft Heinz, you're supported to grow and achieve. You’re expected to bring your authentic self to work every day, to lead with humility, and drive outstanding performance at every level – and you’ll be rewarded. You’re given opportunities to leave a mark and build a legacy. But you won’t do it alone. You’re supported by passionate teammates along the way, and our collective, collaborative spirit fuels our incredible progress.

Position Summary

The Brand Manager, Marketing – Base will help with driving demand for the business, creating the long-term strategy, and developing and executing marketing plans. They define the businesses product mix, pricing, packaging, trade merchandising, advertising and promotion strategies and allocate the budget accordingly. They execute marketing initiatives in support of long-term strategies with support from the business unit team. Accountable for delivering the profit, volume and market share objectives. This position assists the business unit team on assigned business in all aspects of the P&L.

Key Components of the Role

Create consumer and customer demand for the assigned business and define the long-term strategy

Execute marketing initiatives in support of long-term strategies through managing the cross-functional team

Determine the appropriate product mix, pricing, packaging, trade merchandising, advertising and promotion strategies and allocate the budget accordingly

Own the P&L for the respective business and accountability for delivering profit, volume, and market share objectives

Manage cross-functional commercialization team to deliver innovation and renovation, including quality improvements, packaging updates, cost reductions and new item launches

Lead negotiations on new product opportunities or developments within set time-scales and budgets

Provide field sales tools, materials, and training on brand / product introductions or enhancements, as well as new marketing / sales campaigns, to achieve sales targets

Oversee analysis and reporting of performance across various key performance indicators (KPIs)

Coach, develop, and motivate junior team members to own specific processes, targets, and deliverables

Qualifications

Prior experience managing a P&L required

Experience with syndicated sources such as Nielsen or Circana / IRI required

Ability to influence management, lead cross functional teams, handle simultaneous projects, and work through others

Our Total Rewards philosophy is to provide a meaningful and flexible spectrum of programs that equitably support our diverse workforce and their families and complement Kraft Heinz’ strategy and values.

New Hire Base Salary Range :

$118,400.00 - $148,000.00

Bonus : This position is eligible for a performance-based bonus as provided by the plan terms and governing documents.

Benefits : Coverage for employees (and their eligible dependents) through affordable access to healthcare, protection, and saving for the future, we offer plans tailored to meet you and your family’s needs. Coverage for benefits will be in accordance with the terms and conditions of the applicable plans and associated governing plan documents.

Wellbeing : We offer events, resources, and learning opportunities that inspire a physical, social, emotional, and financial well-being lifestyle for our employees and their families.

You’ll be able to participate in a variety of benefits and wellbeing programs that may vary by role, country, region, union status, and other employment status factors, for example :

Physical - Medical, Prescription Drug, Dental, Vision, Screenings / Assessments

Social - Paid Time Off, Company Holidays, Leave of Absence, Flexible Work Arrangements, Recognition, Training

Emotional – Employee Assistance Program , Wellbeing Programs, Family Support Programs

Financial – 401k, Life, Accidental Death & Dismemberment, Disability

Location(s)

Chicago / Aon Center