Email Marketing Manager / Campaign Operations - Remote

Email Marketing Manager / Campaign Operations - Remote

Fictiv Exists to Enable Hardware Innovators to Build Better Products, Faster

Fictiv, coined the "AWS of manufacturing," is a leading technology company transforming the $350 billion manufacturing industry. Our cutting-edge cloud platform uses AI and machine learning algorithms to help companies build hardware at the speed of software. Come join our growing team!

Email Marketing Manager / Campaign Operations

Impact In This Role

As an Email Marketing Manager / Campaign Operations, you will be responsible for end-to-end campaign planning, execution, and monitoring of omni-channel marketing campaigns. Leveraging our Marketing Technology (Martech) stack you will have great decision-making capabilities as well as responsibilities to support the businesses financial targets. Work with a cross-department group across Marketing, Growth and Product teams to plan, build, deploy and improve campaigns. This includes single-send campaigns, to multi-channel product releases (across web, webinar, digital ad, email, etc.), to nurture campaigns of prospect to long-term customers. This role has the opportunity to grow into strategic planning, and / or Marketing Technology management.

Areas of Responsibility

• Build, deploy and report on campaigns executed in Marketo or equivalent Marketing Automation System, and leverage Martech integrations. Experience in the exact Martech stack is not necessary but must want and enjoy learning new tools.
• Intake planning with cross-functional stakeholders for prioritization and omni-channel campaign execution.
• Responsible for all Marketing Campaign Operations across : email, web forms, nurture builds and maintenance.
• Assists in project management of PMM campaigns : discovery, build and deployment, QA.
• Backup of Marketing Operations - Marketo backend management, architecture requirements and new deployments.
• Develop best-practices for leveraging our entire Marketing Technology stack to engage prospects.
• Track, analyze, and improve on campaigns while reporting on success metrics.
• Working with Lifecycle and other marketer team members, identify and champion new campaign and / or persona opportunities.

Physical Demands

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

While performing the duties of this job, the employee routinely is required to sit; walk; talk and hear; use hands to keyboard, fingers, handle, and feel; stoop, kneel, crouch, twist, crawl, reach, and stretch.

Desired Traits, Qualifications, Education and Experience Equivalency

Perks and Benefits

Fictiv is continuing to expand our remote US workforce. Applicants from the following states are eligible to apply :

Salary Range : $75,000 to $110,000 per year, depending upon experience

Interested in learning more? We look forward to hearing from you soon.