Manager, Strategic Alliances - Retail Media

Manager, Strategic Alliances - Retail Media

Manager, Strategic Alliances - Retail Media

This range is provided by Broadsign. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

$100,000.00 / yr - $150,000.00 / yr

Direct message the job poster from Broadsign

Manager, Strategic Alliances - Retail Media

Are you looking to join a Global Tech leader? Then we have an exciting opportunity for you in New York (US : remote)!

About us

Broadsign is a fast-growing software company on a mission to make buying, selling, and delivering out-of-home media easier than ever. Our platform is trusted by leading out-of-home businesses and retailers, powering impactful campaigns seen around the world. Today, we're helping transform physical retail spaces into dynamic, digitally driven experiences. Come light up the world as a Manager, Strategic Alliances - Retail Media.

What to expect :

The Manager, Growth Partnerships will be a pivotal, foundational role responsible for establishing and accelerating Broadsign's presence in the Retail Media sector. This individual will be tasked with forging critical, high-impact alliances driving incremental value to Broadsign's Retail Media offering. This role will serve as a strategic force multiplier, ensuring retailers, brands, and partners are equipped, enabled, and optimized for long-term success. Success will directly translate into accelerated market entry, enhanced product capabilities, expanded reach, and a robust competitive advantage for Broadsign Retail Media. This role is designed to be a key driver of long-term strategic growth, operating with significant autonomy and cross-functional collaboration to ensure seamless execution and maximum business impact.

Job Responsibilities :

• Proactively source, evaluate, and strategically onboard best-in-class technology platform partners to enhance Broadsign's technology stack and create a differentiated, high-value proposition for retail and brand clients.
• Cultivate and formalize strategic relationships with leading global and regional consulting firms to establish Broadsign as a preferred partner, influencing retail media strategy and securing a consistent pipeline of qualified referrals and joint opportunities.
• Develop and implement innovative, scalable monetization models tailored to specific high-potential retail verticals, optimizing for profitability and market penetration.
• Lead and successfully close complex, high-stakes commercial agreements with strategic partners, structuring mutually beneficial terms and conditions that maximize long-term revenue and strategic advantage for Broadsign.
• Orchestrate and drive cross-functional collaboration with marketing, legal, finance, product, and sales teams to ensure efficient, timely, and successful partnership integration, activation, and ongoing operational excellence.
• Serve as the relationship owner for strategic partners, driving joint business planning, fostering deep, multi-level relationships across all global offices, and ensuring consistent partner engagement.
• Continuously monitor and rigorously analyze partner performance against established KPIs, proactively identifying and implementing optimization strategies to maximize growth, expand market share, and enhance the overall impact of each partnership.
• Proactively identify whitespace opportunities, emerging technologies, and innovative use cases at the critical intersection of Digital Out-of-Home (DOOH) and Retail Media.
• Act as a critical voice internally, translating market feedback, competitive intelligence, and partner insights into actionable recommendations that directly influence the product roadmap, sales strategy, and broader company-wide strategic initiatives.
• Develop and execute robust joint go-to-market strategies with partners to drive qualified lead generation, accelerate pipeline growth, and increase adoption of Broadsign's Platform.
• Spearhead co-marketing and co-selling initiatives with partners to amplify market presence, build brand equity, and drive demand.

What you need to perform in this job :

What we bring to the table :

At Broadsign, we're looking for a talented Manager, Growth Partnerships - Retail Media . The expected salary range for this role in New York is $100,000 - $150,000, plus bonus potential, health benefits, a 401k with company match

At Broadsign, we value the varied social identities that make up our community. We recognize talent comes in different forms and encourage applications that reflect different backgrounds and experiences. Our promise is to be an inclusive employer and partner, open to learning, with thoughtful strategies and practices that amplify the different voices of our industry.

Seniority level

Seniority level

Mid-Senior level

Employment type

Employment type

Full-time

Job function

Industries

Software Development and Technology, Information and Media

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