Media Director

Job Description

Job Description

Media Director

Location : Kansas City (In-Office, Flexible Work Environment)

Overview

DM Injury Law is seeking a highly skilled and experienced Media Director to lead our in-house traditional media planning and buying efforts. This individual will play a critical role in developing and executing multi-market media strategies that drive brand growth, awareness, and results. The Media Director will report directly to the Chief Marketing Officer and work closely with leadership to build and expand our media team for future growth.

Key Responsibilities

• Oversee all aspects of traditional media planning and buying, including television, radio, print, and out-of-home.
• Develop and manage multi-market media campaigns, ensuring effectiveness, efficiency, and alignment with business objectives.
• Partner directly with the Chief Marketing Officer to design strategies for expansion and to recruit, train, and develop team members as the department grows.
• Collaborate with cross-functional teams to integrate media strategies into broader marketing initiatives.
• Negotiate with vendors and media outlets to maximize value and impact.
• Utilize key industry tools such as Nielsen, Comscore, Strata, and SQAD to analyze performance and guide decisions.
• Stay current on industry trends, media consumption habits, and emerging opportunities to keep DM Injury Law at the forefront of media innovation.
• Establish and maintain strong relationships with external media partners.

Qualifications

What We Offer

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