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Enrollment Marketing Coordinator

Enrollment Marketing Coordinator

Gallaudet UniversityNashville, TN, US
1 day ago
Job type
  • Full-time
Job description

Enrollment Marketing Coordinator

Gallaudet University, federally chartered in 1864, is a bilingual, diverse, multicultural institution of higher education that ensures the intellectual and professional advancement of Deaf and hard of hearing individuals through American Sign Language and English. Gallaudet maintains a proud tradition of research and scholarly activity and prepares its graduates for career opportunities in a highly competitive, technological, and rapidly changing world.

Reporting to the Enrollment Marketing Director, the Enrollment Marketing Coordinator plans, coordinates, and develops communications for recruitment and enrollment growth.

Job Description :

  • Supports the Director in executing upon best practices in recruitment and enrollment communications across the University; and provides communications support to University team members.
  • Coordinates enrollment communication functions for stakeholders that the Director serves.
  • Writes, designs, and creates emails, print materials, presentations, and occasionally, training materials, webinars, or social media content.
  • Works with the Director to execute the annual enrollment communications plan.
  • Manages all admissions-related webpage content.
  • Supports the communication needs of the Director of Undergraduate Admissions.
  • Writes and concepts compelling content and publications targeted to prospective students and families.
  • Coordinates Admissions Portal content and supports effective communication.
  • Ensures that University recruitment and enrollment content complies with University policies.
  • Coordinates with the Office of Financial Aid to review all communications to prospective students.
  • Coordinates with the Office of Student Success to review all communications to prospective students.
  • Coordinates with other key departments to review all enrollment communications.
  • Provides high-level writing and editorial communication support to the Director.
  • Provides the Director with support of ongoing assessment of enrollment communications plans.
  • Recruits, trains, and supervises student interns working on social media and digital communications projects.
  • Establishes and maintains a positive and supportive working relationship with co-workers and supervisors.
  • Demonstrates a genuine commitment to diversity, equity and inclusion in the workplace.
  • Serves as a mandatory reporter under Title IX.
  • Prioritizes safety in the workplace.
  • Performs related and other duties as needed.

Required Qualifications :

  • Bachelor's degree.
  • A minimum of three years of professional experience with communications, marketing, public relations, or a related field.
  • Ability to communicate in American Sign Language.
  • Preferred Qualifications :

  • Master's degree.
  • Knowledge, Skills, And Abilities :

  • Strong creative and professional writing skills.
  • Strong interpersonal communication and project management skills.
  • Strong ability to develop content that supports recruitment initiatives.
  • Strong understanding the elements of effective content and marketing principles.
  • Strong understanding of marketing segmentation and the ability to reach multiple audiences with diverse messaging.
  • Demonstrated ability to work with and across University departments, outside constituents and groups.
  • Additional Job Details :

  • This is a remote position.
  • Other Important Information :

  • The successful candidate will undergo a background check that must be cleared prior to working at Gallaudet University.
  • Gallaudet University is an equal opportunity employer / educational institution and does not discriminate on the basis of race, sex, national origin, religion, age, hearing status, disability, genetic information, covered veteran status, marital status, personal appearance, sexual orientation, family responsibilities, matriculation, political affiliation, source of income, place of business or residence, pregnancy, childbirth, or any other unlawful basis. This policy is in compliance with Title VII of the Civil Rights Act, the Americans with Disabilities Act, the Rehabilitation Act, the Age Discrimination in Employment Act, the District of Columbia Human Rights Act, and other applicable laws and applies to all procedures affecting applicants and employees including, but not necessarily limited to : recruitment, hiring, placement, promotion, transfer, reassignment, reappointment, tenure, demotion, selection for training, layoff, furlough, and termination, compensation, and all other conditions or privileges of employment.

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