Content Creation and Marketing Specialist

Content Creation and Marketing Specialist

Join to apply for the Content Creation and Marketing Specialist role at Conextivity

Content Creation and Marketing Specialist

Join to apply for the Content Creation and Marketing Specialist role at Conextivity

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We are looking for a Content Creation and Marketing Specialist. This position requires a marketing mindset and is responsible for generating leads through innovative marketing campaigns in coordination with headquarters. The focus of this position is on Inbound marketing, specifically writing technical content related to our products for web platforms, white papers, and case studies.

What You Will Do In Your Role

• Defining the marketing strategy for the US
• Creation of marketing and promotional content in a technical environment (white papers, case studies, …)
• Enhance SEO by delivering engaging web content and increasing the engagement rate of prospects on the website.
• Conducting marketing actions to support the US sales team
• Key account marketing : strengthen the relationship with our key customers
• Define, create, and implement regional digital campaigns that involve email marketing, lead-generation portals, social media, and other digital channels.
• Plan and execute regional in-person events (trade shows, conferences, road shows, and sponsored events), including briefing vendors, booking spaces, asset management, logistics, vendor and budget management, etc.
• Manage merchandising and other sales tools (demo bars / kits, brochures, flyers, etc.) : oversee stock updates and explore creative new ideas.
• Strengthen relationships and create new ones with distributors in the US.

The Experience And Skills You Will Bring

Seniority level

Seniority level

Mid-Senior level

Employment type

Employment type

Full-time

Job function

Job function

Marketing, Public Relations, and Writing / Editing

Industries

Appliances, Electrical, and Electronics Manufacturing

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