Social Media Buyer

Meta Ads Specialist

We're looking for an experienced Meta Ads Specialist to join our team on a part-time basis. In this role, you'll take full ownership of our Meta (Facebook / Instagram) ad account structure and creative testing processfrom campaign setup to performance analysis. You'll collaborate closely with the CEO, allowing leadership to focus on broader growth initiatives while you manage the execution and optimization of paid media strategies.

What You'll Do :

Design and maintain a clear, scalable Meta ad account structure

Plan, launch, and manage creative testing for both static and video ads

Promote high-performing creatives into cost cap scaling campaigns

Conduct weekly performance reviews and strategic updates with the CEO

Optimize campaigns for efficient ad spend, quick testing cycles, and ROAS growth

Independently manage campaign testing, tracking, and creative handoff

Monitor and report on KPIs to ensure continuous performance improvements