Director, Digital Marketing

Responsibilities

Develop and execute comprehensive digital marketing strategies across social media, email, search, and paid platforms that align with agency and client objectives

Ensure all campaigns meet compliance requirements for financial and retirement communication, tailoring messaging to the target demographic

Introduce new tools, trends, and technologies to enhance digital performance and maintain the agency’s competitive edge

Lead, motivate, and mentor a digital team of 6–10 professionals, promoting efficiency, collaboration, and accountability

Oversee daily workflows and performance using platforms such as ClickUp and Figma

Foster continuous learning and ensure staff have the tools, skills, and support needed to excel in a fast-paced, high-expectation environment

Serve as the primary contact for clients, building strong relationships with financial advisors and their teams

Communicate strategy, progress, and results clearly and professionally, providing proactive recommendations backed by data

Requirements

Bachelor’s degree in marketing, business, or related field (preferred, not required)

5–10 years of digital marketing experience, ideally within the financial or retirement industry, or in an agency serving financial clients

Proven ability to manage teams and delegate effectively in a high-performance environment

Strong understanding of compliance and regulatory standards affecting financial marketing campaigns

Demonstrated analytical mindset with ability to interpret data and translate findings into strategic action

Excellent communication and presentation skills, with professionalism and confidence in client-facing settings

Highly organized, proactive, and comfortable managing multiple projects with competing priorities

Proficiency in Microsoft Office, content management systems, Click Up, and Figma; Adobe Creative Suite experience preferred

Benefits

100% employer-covered medical benefits and HRA account

Dental & vision plans

Generous PTO + 10 NYSE company holidays per year

401K with company match program

Free onsite parking

Company-provided laptop and required technology

Access to on-site gym (free of charge)

Weekly vehicle detailing (at additional cost)

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