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Vice President of Marketing

Vice President of Marketing

ConfidentialWhite Plains, NY, United States
3 days ago
Job type
  • Full-time
Job description

Vice President of Marketing

About the Company

A well-established personal care company known for its innovative products and strong brand presence.

Industry

Consumer Goods

Type

Privately Held

Founded

1949

Employees

201-500

Categories

  • Consumer Discretionary
  • Consumer Goods
  • Cosmetics

Specialties

  • Personal care and brand management
  • Business Classifications

  • B2C
  • About the Role

    Join our dynamic team as the Vice President of Marketing, where you'll lead the growth and development of our flagship brands. We're looking for a seasoned marketing leader who thrives in a fast-paced environment and is ready to drive new customer acquisition and elevate our marketing capabilities. This key role will shape the portfolio strategies that balance demand generation, innovation, brand strength, and profitability.

    As the VP of Marketing, you will have full P&L ownership and a general manager mindset, working closely with cross-functional teams to ensure the success of our integrated marketing plans. You should have a proven track record in portfolio growth, business performance, and innovation, particularly within the CPG, Beauty, or Lifestyle sectors.

    Key responsibilities include :

  • Financial performance management and overseeing marketing budgets
  • Driving the innovation and growth agenda
  • Influencing marketing strategies with a focus on brand equity and long-term health metrics
  • Measuring revenue and market share as well as success of innovation and merchandising initiatives
  • Building and leading high-performing teams
  • Managing agency and supplier relationships
  • Fostering a culture of excellence and innovation
  • We seek a collaborative partner with a growth mindset, ready to make a significant impact in our organization. If you're passionate about personal care and have a strong foundation in brand management, we want to hear from you!

    Hiring Manager Title

    SVP, Marketing and GM, International

    Travel Percent

    Less than 10%

    Functions

  • Marketing
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