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(Contract) Campaign Manager - Theatrical

(Contract) Campaign Manager - Theatrical

CrunchyrollLos Angeles, CA, US
2 days ago
Job type
  • Temporary
Job description

(Contract) Campaign Manager - Theatrical

Founded by fans, Crunchyroll delivers the art and culture of anime to a passionate community. We super-serve over 100 million anime and manga fans across 200+ countries and territories, and help them connect with the stories and characters they crave. Whether that experience is online or in-person, streaming video, theatrical, games, merchandise, events and more, it's powered by the anime content we all love.

Join our team, and help us shape the future of anime!

About the Role

As (Contract) Campaign Manager - Theatrical, you will work in the Campaign Operations department; a team sitting right in the middle of Project Management, Creative Development, and Campaign Strategy, working with our global centers of excellence and channel teams worldwide to bring our integrated marketing campaigns to life. You will support our title marketing, brand management, and brand marketing teams to facilitate and execute campaigns to promote theatrical releases across multiple channels, ensuring seamless operations and delivery of assets. This is a 6-month contract.

This includes :

  • Partner with the Project management team to develop project and campaign plans, including developing work-back schedules and establishing and setting up internal and external reviews and important project milestones.
  • Be a creative and strategic resource to our Theatrical Marketing, Title Marketing, and Brand Management teams when developing creative campaign strategies. Ensure provided briefs are complete, cohesive, and focused, and consolidate department-level feedback to ensure smooth communications and information flow between the teams.
  • Support the Creative Service team in developing campaign plans, implementation, and assets that meet the strategic title marketing and licensor needs.
  • Partner with Marketing Operations by defining the global asset suite per project.
  • Partner with Regional Marketing teams by collecting regional localization and versioning needs
  • Partner with channel teams in Audience Development, Lifecycle Marketing, Editorial, and other areas to ensure cohesive campaign execution across the entire marketing mix.

In the role of (Contract) Campaign Manager - Theatrical, you will report to the Director, Campaign Operations.

We are considering applicants for the location of Los Angeles.

About You :

  • 8+ years of experience managing marketing campaigns, GTM plans, and campaign execution on a global scale for theatrical titles
  • Experience with marketing and creative production process for static, copy, and video
  • Well versed in Video or Print materials and formats while understanding the fundamentals of asset ingestion and management, servicing, and trafficking.
  • Experience with variety of project management tools (i.e. Airtable, Lucidchart)
  • Experience creating workback schedules
  • BA in Marketing or equivalent experience
  • About The Team

    Marketing Operations is dedicated to scaling up Crunchyroll's domestic and international marketing presence, elevating the creative processes of the marketing teams, bringing creative visions to life, and being of service to the broader company to provide support and solutions to anyone in need. As we build infrastructure, establish processes, and define workflows, we engage with our partners, seek feedback, look for inefficiencies, create a plan to solve pain points, and implement the strategy.

    #LifeAtCrunchyroll #LI-Remote

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    Campaign Manager • Los Angeles, CA, US