eCommerce Marketing Manager - Retail

Experiencing together a unique human adventure

Animal health is key to the health of the planet. Working at Virbac means taking part in a unique human adventure in which the engagement of each individual contributes to its evolution. Encouraging internal mobility between positions and countries, offering individual development plans and building a partnership based on trust between managers and employees are as many perspectives of motivation for our teams. We also offer them a work environment conducive to exploring new territories and balancing their professional and personal lives. Finally, fostering their engagement to animal health also means listening to them and helping them to acquire new skills, preparing them for the challenges of tomorrow and encouraging them to contribute to an ever more responsible approach to our business.

The E-commerce Marketing Manager is responsible for developing & implementing plans to achieve annual sales goals. This multifaceted role involves a blend of strategic, analytical, and technical skills to partner with Retailers to drive traffic, increase conversions, and boost online revenue for Virbac brands. Leading and coordinating internal marketing teams and external agencies to ensure the Retailer joint business plans align with the brand's vision and business goals.

Developing strategies

• In partnership with the Director, create and implement retail marketing strategies to increase online sales (pureplay, multi-channel & others). This may include research, analyzing customer data, and identifying trends and opportunities, as well as the competitive landscape to develop joint business plans.
• Partner with key distributors to expand existing relationships and determine best allocation of MDF spent through multi-channel advertising.
• Manage monthly inventory demand to upscale as needed avoiding supply constraints.
• This role will focus on specific retailers such as Chewy, Walmart.com, and other online partners. Therefore experience managing large accounts is a must.

Managing campaigns

Managing content

Analytics

Minimum & Desired Requirements :

Skills Required

Virbac provides numerous career opportunities, thanks to the diversity of its jobs and their international dimension.

Joining Virbac means joining dynamic teams ambitious for success.

Add Your Talent to Ours!